Curve Ap­peal

SLOW Magazine - - Contents - Text & Im­age © Bulova

Since 1875, when Joseph Bulova, a 23-year-old im­mi­grant from the Czech Re­pub­lic, founded his com­pany, Bulova, in New York City in the United States, it has been renowned for its unique blend of de­sign, style, and tech­nol­ogy.

Ded­i­cated to the prin­ci­ples of “ef­fi­ciency, pre­ci­sion, and per­fec­tion”, Joseph soon be­came a pi­o­neer­ing force in the in­dus­try, trans­form­ing the way watches were worn and per­ceived.

A true in­no­va­tor, Joseph even­tu­ally held more than 50 patents, spurring his com­pany to change time­keep­ing and so­ci­ety with such feats as the first full line of men’s wrist watches in 1919.

Over 135 years, Bulova has proudly con­tin­ued to up­hold its founder’s distin­guished le­gacy – one of in­no­va­tion and pre­ci­sion.

The Bulova Curve col­lec­tion is one of Bulova’s amaz­ing pro­pri­etary in­no­va­tions, and fea­tures the world’s first curved chrono­graph move­ment. This range has a high-per­for­mance quartz move­ment that is three times more ac­cu­rate than the stan­dard quartz move­ment. It also has a vi­bra­tional fre­quency (262 khz) of eight times greater than stan­dard quartz. It is pow­ered by three-prong quartz crys­tal, a five-hand chrono­graph move­ment, and six-hour sub eye func­tions. Each model fea­tures a curved dial with sapphire case and has a wa­ter re­sis­tance of 30 m.

The Bulova Curve col­lec­tion watches are priced be­tween R5,999 and R14,999, and are avail­able at se­lected out­lets na­tion­wide.

Find out more about this rev­o­lu­tion­ary in­no­va­tion at and find the Bulova range and near­est stock­ists on For any queries, con­tact +27 11 257 6000 or email

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