Core blimey! This Apple’s got X appeal
CORE blimey! This Apple’s got X appeal. The new iphone X may be the most expensive smartphone on the market, but it’s also one of the most beautiful and feature rich, and marks a welcome return to form for Apple as it celebrates the 10th anniversary of the original iphone.
Sporting a gorgeous 5.8-inch borderless OLED screen, wireless charging and 3D facial recognition, the X, unveiled at Apple’s new “spaceship” HQ in California on Tuesday, is undoubtedly the biggest change to its flagship in years. It introduces – and in some cases improves on – features competitors have had for a while.
By finally introducing a bezeless display, Apple joins manufacturers like Samsung and LG in offering a device with a large screen that’s still easily held in one hand. With the entire front face of the phone taken up by the “Super Retina” display – apart from a small cut out at the top for the camera and depth sensor cluster – the iphone X is the most ambitious implementation of the borderless concept yet, except for perhaps Xiaomi’s Mi Mix 2, released just a day earlier.
This does mean that there’s now no room for a physical home button, a fixture on every iphone since 2007. Instead, users will tap the screen to wake up the phone, and swipe up from the bottom to navigate back to the home screen and swipe and hold to launch the app switcher.
Out with the home button went the fingerprint reader. Instead of moving this to the back of the device as other manufacturers have done, Apple opted to do away with this biometric security feature altogether. Instead, iphone X users will use Apple’s new 3D face recognition to unlock the device and approve App Store and Apple Pay purchases.
Apple says its version of the technology, called Face ID, is better and more secure than that found in competing smartphones although, embarrassingly, a live demo at the launch failed to work despite several attempts, forcing Apple executive, Craig Federighi, to switch to a back-up device.
Let’s hope Apple irons out this glitch before the phone starts shipping or it could face a backlash from users with no other biometric authentication to fall back on.
This face mapping tech powers a new animated emoji feature called watchers and Apple fans alike.
For updates on local availability and pricing of the new iphones and other new Apple devices, follow Alan Cooper on Twitter: @alanqcooper.