50th anniversary of a denim trend
RINA & DIMO OF RI.CH FACTORY SEWING AFRICAN PRINTS (INSTAGRAM: @RICHFACTORY)
Dynamic African print duo Rina and Dimo of Ri.Ch Factory have taken the print clash phenomenon by storm as they take great pride in creating garments which portray a sense of African pride.
“We are proud to showcase our heritage and culture as Africans. Africa has always been a source of inspiration for modern art, fashion and culture. Our identity continues to inspire the world, even today African soil has given birth to creative thinkers with vision and raw talent,” added the now newlywed contemporary fashion pair.
As a company the two share a common thread which centres on the basis that Africa as a continent is fast becoming the centre of attention with regards to fashion and design. “Our message is simple, our melanin is popping and Africa isn't the future, Africa is now.”