Risa apol­o­gises over treat­ment of me­dia

The New Age (Free State) - - NEWS - SIYABONGA SIT­HOLE siyabon­gas@the­newage.co.za

BABES Wo­dumo, Mamp­intsha and Loc­nville are not the only ones left dis­ap­pointed over their less than pro­fes­sional treat­ment from the or­gan­is­ers of the re­cent South African Mu­sic Awards (Sa­mas), which were held in Sun City this past week­end.

While South Africans were watch­ing from the com­fort of their homes, frus­trated jour­nal­ists spoke among one an­other about boy­cotting the 2018 edi­tion of the awards due to the lack of re­spect they re­ceived from the Sa­mas or­gan­is­ing team.

This out­rage caught the at­ten­tion of the Record­ing In­dus­try of South Africa (Risa) and HM En­ter­tain­ment, who yes­ter­day were forced to is­sue an apol­ogy to the me­dia af­ter so­cial me­dia com­plaints from jour­nal­ists.

The New Age was wit­ness to the lack of pro­fes­sion­al­ism dis­played by some of the Sama awards per­son­nel who treated me­dia, es­pe­cially those not as­so­ci­ated with the SABC as well as Bo­nang Matheba’s E! En­ter­tain­ment, as sec­ond class cit­i­zens.

Only SABC was given clear red car­pet po­si­tions, while the rest of the me­dia houses were hud­dled into a me­dia booth that did not al­low the me­dia clear ac­cess to red car­pet ar­rivals.

The is­sue of food or lack thereof was an­other prob­lem as starv­ing jour­nal­ists who had to buy their own food be­came frus­trated with the litany of prob­lems.

One re­porter re­marked that she could have done a bet­ter job watch­ing the awards from home as the sound on the tele­vi­sions was poor, while ac­cess­ing the in­ter­net was also a ma­jor headache.

Yes­ter­day, Risa CEO, Nh­lanhla Sibisi ac­knowl­edged the com­plaints and the role of the me­dia in the success of this year’s Sama awards, which he says broke the pre­vi­ous edi­tions with the level of me­dia sup­port.

“There were chal­lenges we faced and we pro­fusely and un­re­servedly apol­o­gise for the un­pleas­ant ex­pe­ri­ence some of you en­dured on Saturday night,” the Risa CEO said.

Sibisi said he and his team would be host­ing a me­dia de­brief­ing ses­sion to ad­dress some of the is­sues that had since came to his at­ten­tion.

Newspapers in English

Newspapers from South Africa

© PressReader. All rights reserved.