A Page in Time

The Poultry Bulletin - - CONTENTS -

Jan­uarie 1961 - Die S.a.p.v. Pluimvee Bul­letin - Make The Feath­ers Fly

Dear Sir,

Iunderstand that the func­tion of our Bul­letin is to dis­sem­i­nate in­for­ma­tion to our mem­bers, and more es­pe­cially mat­ters of im­por­tance to our in­dus­try and I ac­cord­ingly re­quest you to pub­lish the fol­low­ing au­then­tic in­for­ma­tion. While I am pre­cluded for stat­ing the source of my in­for­ma­tion, con­fir­ma­tion can be ob­tained from the Di­vi­sion of Agriculture Economics and Mar­ket­ing.

Canned chicken dumped on the south african mar­ket

vig­or­ous pro­mo­tion body.

Since 1958 a sur­plus of poul­try has been pro­duced by Amer­i­can grow­ers. Due to the very high level of ver­ti­cal in­te­gra­tion in the Amer­i­can Poul­try In­dus­try, this sur­plus pro­duc­tion con­tin­ues to rise be­cause of the struc­ture of this busi­ness mono­lith, which em­bod­ies feed com­pounders, pro­ces­sors, day-old chick pro­duc­ers and grow­ers.

As pro­duc­tion rose, end prices fell, which re­duced profit mar­gins and, since ev­ery busi­ness must have a spe­cific amount of money to pay div­i­dends pro­duc­tion had to rise to make up for the short fall. With the con­se­quently rise in pro­duc­tion, end prices fell again, which re­sulted in another surge of pro­duc­tion. And so the process con­tin­ues, and the life of the Amer­i­can Broiler Grow­ers is not such a happy one.

To al­le­vi­ate this po­si­tion, a vig­or­ous and some­times dis­tinctly ag­gres­sive sales drive has been un­der­taken on for­eign mar­kets, cou­pled with United States De­part­ment of Agriculture’s Aid Pro­grammes, price sup­ports di­rect sub­si­dies and com­pli­cated for­eign aid ar­range­ments. We find that large quan­ti­ties of Amer­i­can pro­cessed chick­ens are find­ing their way in in­creas­ing vol­ume to World Mar­kets at prices which are well be­low ours, viz. 2/6 per lb. C.I.F Euro­pean port.

Boy­cott of our prod­uct on our former African and Far East­ern mar­kets made life very dif­fi­cult for ex­porters of pro­cessed poul­try which ne­ces­si­tated a cut back in pro­duc­tion. Now, to add to our trou­bles, we find the Amer­i­cans covet our in­ter­nal mar­ket for poul­try.

Due to dis­ease fac­tors, un­cooked poul­try is debarred from en­try, but cooked poul­try is a free im­port.

Newspapers in English

Newspapers from South Africa

© PressReader. All rights reserved.