From the Desk

The Poultry Bulletin - - CONTENTS -

The poul­try in­dus­try in South Africa is fac­ing a dif­fi­cult pe­riod. There are se­ri­ous chal­lenges, in­clud­ing out­breaks of avian in­fluenza and the im­pact of chicken dump­ing on prof­itabil­ity and jobs.

As I take over as in­terim CEO of the SA Poul­try As­so­ci­a­tion, I am heart­ened by the de­ter­mi­na­tion of peo­ple in the in­dus­try to over­come th­ese chal­lenges and to set the in­dus­try on the growth path to which we all as­pire.

I’ve worked in the poul­try in­dus­try for 20 years, so I un­der­stand the in­dus­try, its peo­ple and its is­sues. I also know I have the sup­port of my col­leagues, in­clud­ing my pre­de­ces­sor Kevin Lovell, to whom I would like to pay special tribute for his years of valu­able ser­vice.

We’re work­ing very closely with the De­part­ment of Agri­cul­ture, Forestry and Fish­eries (DAFF) to com­bat avian in­fluenza. The in­dus­try is also ea­gerly await­ing govern­ment ac­tion to curb chicken dump­ing, and I in­tend to get in touch with the De­part­ment of Trade and In­dus­try (dti) and the DAFF in this re­gard.

What the South African poul­try in­dus­try needs is a sup­port­ing en­vi­ron­ment where it can re­turn to growth. This’ll en­able us to ex­pand pro­duc­tion, ex­port and cre­ate jobs. Growth will also en­able the in­dus­try to ac­cel­er­ate its plans for trans­for­ma­tion. As the first black per­son to lead SAPA as CEO, I will be in­volved in - and sup­port­ive of - th­ese plans.

Ours is a re­silient in­dus­try, and we’re de­ter­mined to over­come the chal­lenges fac­ing us. I’m hon­oured to be lead­ing the in­dus­try at this time, and look for­ward to help­ing bring growth and pros­per­ity back to one of South Africa’s most im­por­tant agri­cul­tural sec­tors.

as well as the SAPA struc­ture that will sup­port the strat­egy. Th­ese are chal­leng­ing - but also ex­cit­ing - times for the in­dus­try. The de­ci­sions made now will form the foun­da­tion for the in­dus­try’s fu­ture suc­cess.

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