So­cial me­dia seek video rights

The Star Early Edition - - INTERNATIONAL -

FACE­BOOK, Twit­ter and Snap are seek­ing on­line rights to video high­lights from Twenty-first Cen­tury Fox for next year’s Soc­cer World Cup, Bloomberg re­ported yes­ter­day. The com­pa­nies have of­fered tens of mil­lions of dol­lars for rights to video high­lights for the Rus­sia-hosted tour­na­ment that air in the US, Bloomberg re­ported, cit­ing two people fa­mil­iar with the mat­ter. Fox will re­tain rights to use high­lights of the World Cup across its shows, Bloomberg re­ported. So­cial me­dia com­pa­nies have beefed up their fo­cus on sign­ing live-stream­ing sports deals as young au­di­ences in­creas­ingly rely on the in­ter­net to watch sport. So­cial me­dia’s grow­ing in­ter­est in video gives Fox a po­ten­tial new source of rev­enue for the games, Bloomberg said. – Reuters

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