Zenons evolve to get more spec at low price
ACCORDIAN Investments, which markets Tata cars and light commercials in South Africa, has launched the Evolve, a limited edition bakkie based on the Xenon XT doublecab.
Priced at R264 995, the Evolve is sold with a the 4x2 drivetrain, although a 4x4 derivative can be imported on special order, which will add about R35 000 to the price.
The exterior of the Evolve Special Edition has a number of important added value features including a rollover bar behind the cab, side steps, a front nudge bar and a tow bar as well as unique badging and a special decal package. The alloy wheels have been revised as an additional distinguishing feature.
The big change to the interior is luxury leather trim for the seats, while the Evolve logo also appears on the interior floor mats.
The Xenon is Tata’s new generation pick- up range and was launched locally in September 2013. The range blends modern styling, comprehensive safety features, including ABS and dual front airbags, as well as a host of convenience features such as GPS navigation and Bluetooth compatibility, while the double cab models have lockable rear differentials and the single cab models have limited slip diffs.
Other standard equipment include electric windows, power steering, an audio system with an MP3 player and a tilt- adjustable steering column.
The Evolve is powered by a new generation 2,2- litre turbo Tata diesel engine with variable valve timing, variable turbine technology and direct injection with a common fuel rail. It develops 110 kW of power at 4 000 rpm with peak torque of 320 Nm available between 1 500- 3 000 rpm. Power goes to the rear wheels through a five- speed manual transmission, with the option of four- wheel drive models for harsh off- road driving.
“The Tata Xenon Evolve special edition model is an excellent example of the way in which Tata listens to input from its customers and dealers,” said Kyri Michael, the CEO of Accordian Investments.
“The use of pick- up trucks for both business and family or leisure use in South Africa continues to be a growing trend, with the buyers becoming increasingly demanding in terms of the level of specification they require.”
Tata offers a number of important added value features that provide customers with peace of mind. There is a four- year/ 120 000 km warranty, five- year/ 75 000 km service plan, four- year/ 120 000 km anti corrosion warranty and a four- year/ unlimited kilometre roadside assistance.
Currently there is a countrywide network of 45 full dealers and a further 15 Tata “touch points” in the form of service outlets, thus ensuring good national coverage for the brand.
In addition, the Tata Xenon owner benefits from a comparatively low purchase price, good fuel economy and competitive parts pricing, with the Xenon double cab having come out top for the past two years in an independent survey involving competitive parts pricing.
Tata Motors, the largest vehicle manufacturer in India, began exporting commercial vehicles to South Africa in 1998 with a fully- fledged operation starting in 2004, when passenger cars were also imported. Tata Motors’ current portfolio in SA comprises 13 commercial vehicle models and 10 passenger car models.
The Zenon Evolve’s 2,2 turbo diesel makes 320 Nm from just over idle and now provides all the trimmings inside as well.