The first 19 all-electric Morgan trikes are out, and each is full on steampunk cool.
Nada means a lot for Mahindra after latest survey rates it the Most Improved Passenger Brand
MAHINDRA South Africa has reason to celebrate after a strong showing in the annual dealer satisfaction survey conducted by the National Automobile Dealers Association of South Africa (Nada).
The results of the survey were announced at a gala dinner last week, but comes as no surprise to the clients that were hosted by Mahindra Umhlanga to test the KUV100 diesel, Thar, XUV500 and Scorpio in and around the Killarney 4x4 track last Friday.
Mahindra was acknowledged as the Most Improved Passenger Brand by its dealers in the dealer survey, while it also received a Bronze Award for overall dealer satisfaction.
The 2016 survey encompassed a total of 39 independently researched brands, and the results were compiled from more than 1 500 responses received from Nada-accredited franchise dealers, of which 1 329 were submitted by passenger car/light commercial vehicle dealerships.
The survey is based on the answers to 50 key questions based on every facet of the relationship between dealers and their Original Equipment Manufacturers (OEMs) and/or Distributors. Mahindra was in the top 25% of responses to key aspects such stock availability, vehicle deliveries, warranty payments and CSI recognition. Compared to the 2015 survey, Mahindra moved up eight places with an overall score of 65,7%. It showed the most improvement of all brands as far as Dealer Communication and Customer Focus were concerned.
It also achieved a top five spot for Vehicle Distribution, and was among the top 10 brands in the Dealer Satisfaction category.
“Our performance in the 2016 Nada Dealer Satisfaction awards highlights just one of several strategies to ensure the consistent progress of the brand in South Africa. We continue to expand and improve the Mahindra model offering, and are also placing a particular emphasis on achieving ever higher levels of dealer satisfaction which ultimately results in improved customer satisfaction,” said Sanjoy Gupta, chief executive officer from Mahindra South Africa.
“Mahindra SA recently reached an important milestone when overall retail sales in SA since 2004 surpassed the 30 000 mark. We are convinced that the brand and its products have a bright future in SA.”
After driving the little three-cylinder diesel KUV100 which retails for about R180 000 — including a three-year or 50 000 km service plan — Wheels predicts Mahindra’s future just got a little brighter.
The facelifted XUV500 came second to only the Toyota Fortuner in this year’s Wheels Value For Money SUVs, and only because Mahindra has half the number of dealers compared to Toyota. For those close to a Mahindra dealer, this sporty ute is a sound buy, not least because no one steals it.
Once farmers across SA found they couldn’t kill the Mahindra Bolero, they started buying its more luxurious borther, the Scorpio, seen here spinning for 100 revolutions to lock the Eaton differential that comes standard on all Scorpios.