New Astra marks quarter-million sales worldwide
THE euro-rand exchange rate is doing the new Astra no favours in South Africa, where the excellent vehicle saw only 32 sales during August.
Worldwide, the picture is totally different. Opel said over 250 000 new Astra models have to date been sold to discerning petrolheads.
Opel CEO Dr Karl-Thomas Neumann said: “We promised a big hit in the compact class — and we kept our promise.
“With a host of innovations otherwise rarely found in this segment, the youngest generation of the Astra and Astra Sports Tourer is again a bestseller.”
In its marketing, Opel chose to jump the Astra over much larger luxury sedans to illustrate how the Astra is both lighter and often better equipped. The Astra offers superb connectivity with state-of-the-art smartphone integration.
It also continues the Opel tradition of making innovative technologies and features from higher classes available to a broad customer base, from adaptive lights to the Opel Eye front camera that also supports the car’s Lane Keep Assist and Autonomous Emergency Braking.
Opel made no secret of what it thought of other German cars compared to the new Astra.