Cross Coun­try Mo­tor Rac­ing an­nounces To­tal spon­sor­ship

The Witness - Wheels - - RACING -

South Africa today an­nounced its spon­sor­ship of the South African Cross Coun­try Mo­tor Rac­ing Series (SACCS). This fol­lows on the heels of the com­pany’s spon­sor­ship of the Toy­ota Ga­zoo Rac­ing team, which was an­nounced late last year.

The spon­sor­ship is a one-year deal where To­tal South Africa will pro­vide To­tal Ex­cel­lium fuel to all the rac­ing events on the cal­en­dar, of which there are six through­out the year for all cross-coun­try ve­hi­cles, mo­tor­bikes and quad bikes.

The series will be known as the South African Cross Coun­try Series Pow­ered by To­tal and will com­prise six events, with five held in South Africa and one in Botswana. Each event will have a qual­i­fy­ing race on day one that de­ter­mines the start­ing po­si­tions for the main race on day two. There are five classes within the car cat­e­gory and they in­clude both four- and two-wheel drive rac­ing cars. The bike cat­e­gory has 11 classes that in­clude both four- and two-wheel bikes.

MD and CEO of To­tal South Africa Pierre-Yves Sa­chet said: “To­tal has an am­bi­tious growth plan for the com­ing years and part of this plan is to im­prove the vis­i­bil­ity of our prod­ucts and ser­vices, no­tably To­tal Ex­cel­lium fuel and our world-class lu­bri­cants, To­tal Quartz. The cross coun­try series will fo­cus on our fuel of­fer with To­tal Ex­cel­lium and the spon­sor­ship of the Toy­ota Ga­zoo Rac­ing team of Giniel de Vil­liers and Leeroy Poul­ter fo­cuses on our To­tal Quartz lu­bri­cants prod­ucts. This spon­sor­ship al­lows us not only to test our prod­ucts un­der the harsh­est of con­di­tions, but also to reach our tar­get mar­ket with a medium that is vis­ually ex­cit­ing and high­TOTAL ly en­ter­tain­ing. The pro­fes­sional way that this series is pre­sented and the at­trac­tive­ness for in­ter­na­tional teams to par­tic­i­pate bring ad­di­tional ben­e­fits for us and we look for­ward to an ex­cit­ing mo­tor­sport cal­en­dar.”

“We are proud to be as­so­ci­ated with a com­pany that has an im­pres­sive his­tory in South African and in­ter­na­tional mo­tor­sport,” said SACCS chief ex­ec­u­tive of­fi­cer Siegfried Rousseau.

“Our as­so­ci­a­tion with To­tal adds im­mense value to the SA Cross Coun­try Series, and we are look­ing for­ward to a long-term mu­tu­ally ben­e­fi­cial re­la­tion­ship,” he said.

Rousseau added that the link between SACCS and To­tal is a fur­ther in­di­ca­tion that the sport is on a firm foot­ing, with the po­ten­tial for fur­ther growth. This ap­plied not only to the na­tional series but the re­gional cham­pi­onships as well. The first event of the series is on March 31 in Licht­en­burg. Race head­quar­ters, the start/fin­ish and the des­ig­nated ser­vice park will be lo­cated at the show grounds on the out­skirts of the town, and pub­lic en­try to these ar­eas and spec­ta­tor points along the route will be free of charge. Cross-coun­try en­thu­si­asts will be able to fol­low all events on the Ral­lySafe app for Ap­ple and An­droid de­vices. The app is down­loaded free of charge from app stores and it en­ables fans to track the cars on a map as well as download split times and ac­cess re­sults.

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