Anchor Yeast rises to new level with Fuso
SOUTHERN Africa’s leading yeast manufacturer, Anchor Yeast, produces yeast for the baking, wine-making and consumer markets in SA.
Established in 1923, the company attributes its growing success to the solid relationships it has with its customers, employees and suppliers. Fuso Trucks Southern Africa is now part of the fold as it assists the brand to further increase its business footprint.
“We are always looking at opportunities and this is the case with the trucks that we use to run our business. The Fuso FE8 -150 and the FA9- 137 that we used as demos for three months proved to be impressive, as we compared them to our current fleet. We used them for stop-start operations as well as for long-distance applications, and we were pleasantly surprised. That is why we ended up buying six Fusos to form a vital part of our extending fleet,” said Johan van Zyl, national distribution manager for Anchor Yeast.
“Anyone can provide support when things are going well, but where the Fuso team has proven to be excellent is when things go wrong, as they tend to. Dealing with perishable goods such as yeast, we know just how critical it is to be able to pick up the phone and receive the type of service that the Fuso team offers us.”
Anchor Yeast boasts manufacturing facilities of the highest standard and ensures that all their operations exceed industry requirements.
The company is recognised for seeking to collaborate with the best suppliers, which is why Fuso Trucks fits perfectly into its business model.
“As Fuso, we have a clear growth path mapped out and at the core of this is our customer. We continue to ensure that our vehicles exceed their expectations, which is why we get ourselves involved on all levels of their business ...” said Ziyad Gaba, national sales manager for Fuso Trucks Southern Africa.
Fuso Trucks Southern Africa is now part of the Anchor Yeast fold.