Elec­tric Jaguars for SA

All-elec­tric and hy­brid mod­els com­ing to South Africa from 2019

The Witness - Wheels - - MOTORING -

PRE­TO­RIA — Jaguar Land Rover South Africa con­firmed this week the group is com­mit­ted to an elec­tri­fied fu­ture, with its first all-elec­tric and hy­brid mod­els ar­riv­ing in South Africa from 2019.

This forms part of the brand’s global goal of re­duc­ing emis­sions, as well as work­ing to­wards its timetable of of­fer­ing au­ton­o­mous, con­nected elec­tric ve­hi­cles.

The an­nounce­ment was made by Dr Ralf Speth, Jaguar Land Rover Global CEO, at the new Jaguar Land Rover Water­ford re­tailer in north­ern Jo­han­nes­burg.

Speth said Jaguar’s elec­tri­fi­ca­tion has started in For­mula E mo­tor­sport, where it is the first pre­mium man­u­fac­turer to join the all-elec­tric rac­ing se­ries.

Speth said with an ex­tra­or­di­nary re­search and devel­op­ment bud­get of £4,5 bil­lion (over R75,7 bil­lion) in 2017, the com­pany was mak­ing rapid progress to­wards a fu­ture of elec­tri­fied mod­els.

The Jaguar I-PACE will be the com­pany’s first all-elec­tric ve­hi­cle. Speth con­firmed it will be in­tro­duced in South Africa in 2019.

As the Bri­tish brand’s first all-elec­tric ve­hi­cle, it will re­tain Jaguar’s sports car DNA while of­fer­ing con­sumers a prac­ti­cal five-seater SUV pack­age with a us­able range of up to 500 km on a sin­gle charge.

It is not the end for the howl­ing petrol and pow­er­ful diesels from Jaguar Land Rover, how­ever, as the com­pany’s global strat­egy in­cludes con­tin­ued devel­op­ment of its ef­fi­cient, en­vi­ron­men­tally friendly In­ge­nium petrol and diesel en­gines.

But these may very well be hy­brids, as the com­pany plans for ev­ery new ve­hi­cle line to have some de­gree of elec­tri­fi­ca­tion, from 2020.

These elec­tri­fied mod­els will be con­sid­ered for the South African market based on cus­tomer de­mand and market con­di­tions. Jaguar Land Rover has ex­ist­ing hy­brid op­tions in se­lect in­ter­na­tional mar­kets and hy­brid driv­e­train op­tions will be in­tro­duced in South Africa by 2018.

Presently, only a small por­tion of new ve­hi­cle sales are hy­brid mod­els, while elec­tric ve­hi­cle (EV) sales rep­re­sent a frac­tion of one per­cent.

By 2019 all lo­cal re­tail­ers will boast the brand’s global iden­tity and be fully pre­pared to sell and ser­vice elec­tric ve­hi­cles.

Jaguar Land Rover South Africa also in­tends to co-op­er­ate with the Elec­tric Ve­hi­cle In­dus­try As­so­ci­a­tion (Evia), which rep­re­sents lo­cal ve­hi­cle man­u­fac­tur­ers fo­cus­ing on elec­tri­fi­ca­tion.

Through this in­dus­try body, Jaguar Land Rover will en­gage with gov­ern­ment on mea­sures to aid the adop­tion of EVs, in­clud­ing ad­vis­ing on charg­ing stan­dards and op­por­tu­ni­ties to de­velop in­fra­struc­ture.

Richard Gou­verneur, man­ag­ing director of Jaguar Land Rover South Africa and sub-Sa­hara Africa, said: “Our roll­out plan for I-PACE in­cludes in­stalling elec­tric in­fra­struc­ture at all our deal­ers and en­sur­ing our re­tail net­work can sup­port these prod­ucts in ev­ery way.

“At the mo­ment, there are no in­cen­tives for EVs, and we are in full sup­port of the mo­tor in­dus­try’s push for lower taxes on these ve­hi­cles.

“We will work with Evia on this, as well as its ef­forts to have shared charg­ing in­fra­struc­ture in public areas.”

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