A 3 Month Feature
It is a matter of public knowledge that dating sites have in the past years grown in stature and size world over. That is mainly due to the growth of internet that (internet) managed to penetrate different parts of the universe including rural areas. Naturally, there is still a stigma in other areas for joining a dating site but in other areas, the stigma is of no significance.
The main focus of this article is to help the owners of the Dating Sites to improve their businesses in the course of rendering service to humanity. Our (Magazine) took time to find out why did, and why do people join dating sites. We spoke to several persons in and around various parts of South Africa, both rural and urban residents. Their responses are recorded herein below thus;
They needed extra help or extra hands to help them to find the love of their life. There were various reasons that were given by the respondents as to why did they need extra-help/hands to find love while other people did not. Some of the reasons given were as follows
“It is because I have been very unlucky in the love game, but I do not really know the reasons why…” “I do find love but the relationships do not last…”
“I have been unable to attract the opposite sex for several years, and I am not sure why”
“I feel that I am too smart/ intelligent as such I am struggling to find my match of the same intellect. All of them felt threatened by my strength…” “I am just too shy to ask someone else to go for a date”
“I have children from the previous relationship and the potential partners turns this situation off…”; and many more reasons. There is no time to look for a lover because their work schedule was very tight.
They needed to meet with ‘an international’ partner who would introduce new and exotic values into their life. An ‘international ‘ partner referred to someone from another city, province and/or country altogether. Others specifically stated which countries did they prefer to date from, while others did not specify.
It was relatively faster, easier and more convenient to find what you were looking for because the profiles did give a clue about the opposite person. Many more reasons were given but the aforesaid reasons proved to be very popular.
Whatever the exact reasons were one thing that is clear is that there was a need that needed to be satisfied. As a service provider, the Dating Sites must find the most effective means to satisfy the needs that affect their clients from time-to-time, and in different parts of the world. Globalization through the internet has made it much easier to deal directly with humanity from almost any part of the world. This is one of the tools that could be used successfully by the Dating Sites.
Tactic Number 001; Educate yourself about the game of love;
This appears to be too obvious but it has become necessary to discuss it nevertheless.
As an owner of the Dating Site one needs to become an ‘expert’ in the game of love. Some of the Dating Site Owners are, but some of them are not. This will help the owner to have a better insight into the rules of engagement which will enable them to render a better service to their clients. Once one has educated oneself about the game of love one will be able to connect well with different ‘conditions’ and how the same can, and should be resolved. Some of the benefits are that; One will be able to structure or restructure one’s website to cater for most of the relevant issues that may not have been catered before; One will be able to make the necessary referral to appropriate persons and/or forums as and whenever there is a need.