Join Fair Trade To Move To­ward Sus­tain­abil­ity

Tourism Tattler - - EDITORIAL -

Fair Trade Tourism (FTT) launched a new mem­ber­ship pro­gramme in May aimed at tourism busi­nesses that need sup­port with their sus­tain­abil­ity mea­sures but do not have the re­sources to be­come cer­ti­fied in the short term.

For an an­nual mem­ber­ship fee, rang­ing from 1,100 (ZAR) for a sole en­ter­prise to 6,000 (ZAR) for a busi­ness with 26-50 staff mem­bers, Fair Trade Tourism will guide busi­nesses along the sus­tain­abil­ity path, fo­cus­ing on ar­eas such as le­gal com­pli­ance, labour and staff man­age­ment, re­duc­ing en­ergy, wa­ter and waste, fair pur­chas­ing and im­prov­ing mar­ket ac­cess.

Com­ment­ing on the en­try level pro­gramme, Jane Edge, Man­ag­ing Di­rec­tor of FTT said: “Our aim is to bring more smaller busi­nesses into the Fair Trade Tourism value chain, to en­cour­age them to op­er­ate more sus­tain­ably and to ex­pose them to tour op­er­a­tors who sup­port sus­tain­able ef­forts. By low­er­ing the thresh­old for en­ter­prises to ac­cess our busi­ness de­vel­op­ment ser­vices, we hope to broaden our sus­tain­abil­ity im­pact and con­trib­ute to more in­clu­sive growth of the tourism in­dus­try.”

Aspi­rant mem­bers need to be ap­proved by FTT's Client Ad­vi­sory Com­mit­tee and to sign a pledge com­mit­ting them to year-on-year im­prove­ments in their sus­tain­abil­ity mea­sures. Ap­pli­cants fill out a self-eval­u­a­tion form on­line about their sus­tain­abil­ity ac­tions and FTT will pro­duce a gap anal­y­sis high­light­ing ar­eas where the busi­ness needs to im­prove. FTT will pro­vide the tool­kits, tem­plates and ad­vice re­quired to as­sist busi­nesses along the sus­tain­abil­ity path.

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