Tourism Tattler - - BUSINESS & FINANCE -

Af­ter a rough year in 2015, Mar­rakech con­tin­ued to suf­fer from the ter­ror­ist at­tacks in Europe in 2016 that de­terred many French high-spend­ing tourists from vis­it­ing the coun­try. While oc­cu­pancy lev­els in­creased al­most back to pre-cri­sis level, thanks to the Chi­nese and Rus­sian tourists that came along, a drop in ADR of 31% lead to a de­crease in REVPAR of 23.1%. Val­ues in Mar­rakech fell sig­nif­i­cantly in 2016 ow­ing to the drop in ADR. How­ever, the cap­i­tal is likely to re­cover as the se­cu­rity sit­u­a­tion im­proves. In­deed, 2017 started on a pos­i­tive note with an in­crease in REVPAR of 17.6% prov­ing that Mar­rakech re­mains a strong mar­ket in Africa. For de­tailed anal­y­sis visit­ket/africa/Moroc­co_-_Mar­rakech

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