SSTL Joins #IY2017 Ini­tia­tive

Tourism Tattler - - EDITORIAL -

The Sey­chelles Sus­tain­able Tourism La­bel (SSTL) has part­nered with Touris­mTat­tler.com in sup­port­ing Africa's con­tri­bu­tion to the aims and as­pi­ra­tions of the United Na­tions 2030 Agenda for Sus­tain­able De­vel­op­ment, the Sus­tain­able De­vel­op­ment Goals (SDGs), and the In­ter­na­tional Year of Sus­tain­able Tourism for De­vel­op­ment (#IY2017). Launched on World Tourism Day on 27 Septem­ber 2011, the SSTL is an in­ter­na­tional con­cept that es­tab­lishes a set of stan­dards to en­cour­age and guide Sey­chel­lois tourism op­er­a­tors to play a vi­tal role in adopt­ing best prac­tices in the op­er­a­tion of their busi­nesses in or­der to en­sure the sus­tain­abil­ity of the Sey­chelles tourism in­dus­try.

The de­vel­op­ment of the Sus­tain­abil­ity La­bel for Sey­chelles is in line with a rec­om­men­da­tion made in the Sey­chelles Gov­ern­ment's Vi­sion 21: Tourism De­vel­op­ment in Sey­chelles 2001-2010. A study on cer­ti­fi­ca­tion for tourism op­er­a­tors, in con­sul­ta­tion with the in­dus­try, rec­om­mended the de­vel­op­ment of such a Sus­tain­abil­ity La­bel on the ba­sis of strict, trans­par­ent, fair and ex­ter­nally checked cri­te­ria. The la­bel is in line with the UNWTO's call to use the Global Code of Ethics for Tourism to guide tourism de­vel­op­ment so that they be­come “sus­tain­able, eth­i­cal and re­spon­si­ble”.

The SSTL is a sus­tain­able tourism man­age­ment and cer­ti­fi­ca­tion pro­gramme de­signed specif­i­cally for use in Sey­chelles. It is vol­un­tary, user-friendly, and de­signed to in­spire more ef­fi­cient and sus­tain­able ways of do­ing busi­ness.

SSTL Vi­sion

Ev­ery ho­tel en­ter­prise in Sey­chelles in­te­grates sus­tain­abil­ity prac­tices in their busi­ness op­er­a­tions.

SSTL Mis­sion

To en­cour­age ho­tels in Sey­chelles to main­stream sus­tain­abil­ity prac­tices into their busi­ness op­er­a­tions to safe­guard the bio­di­ver­sity and cul­ture of Sey­chelles, by: • As­sist­ing op­er­a­tors in im­prov­ing the sus­tain­abil­ity of their op­er­a­tions with use­ful tips and ad­vice.

• Mo­ti­vat­ing op­er­a­tors to im­prove the sus­tain­abil­ity of their op­er­a­tions by pro­vid­ing them tan­gi­ble in­cen­tives. • Re­ward­ing through the award of the La­bel, those op­er­a­tions that have suc­cess­fully im­proved the sus­tain­abil­ity of their op­er­a­tions. The SSTL seeks to en­cour­age and guide im­prove­ments in sus­tain­abil­ity out­comes. As such the project is as much an ed­u­ca­tional process as it is an ex­am­i­na­tion process.

What is a Sus­tain­able Busi­ness?

A sus­tain­able busi­ness is one that uses its re­sources to­day in such a way that the busi­ness can con­tinue to be pro­duc­tive in the fu­ture. Sus­tain­abil­ity is about the nat­u­ral en­vi­ron­ment but also in­cludes con­sid­er­a­tion to the hu­man and eco­nomic re­sources on which fu­ture suc­cess de­pends.

SSTL cer­ti­fied mem­bers

The SSTL is presently ap­pli­ca­ble to ho­tels of all sizes. To date, seven­teen ho­tels and tourism busi­nesses have been cer­ti­fied as be­ing com­pli­ant with SSTL cri­te­ria, which is a third-party as­sessed, points­based cer­ti­fi­ca­tion scheme that en­com­passes man­age­ment, waste, wa­ter, en­ergy, staff, con­ser­va­tion, com­mu­nity, and guests. Com­ment­ing on the part­ner­ship, Tourism Tat­tler's pub­lisher, Des Langk­ilde said “We look for­ward to fea­tur­ing each of these wor­thy SSTL cer­ti­fied prop­er­ties in fu­ture edi­tions of our ‘Africa's Sus­tain­able Tourism Gems' se­ries, and to high­light the role that the Sey­chelles, as an eco-friendly African des­ti­na­tion, con­trib­utes to the United Na­tions SDGs.”

For more in­for­ma­tion visit www.sstl.sc

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