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O’lu Kids Fur­ni­ture, an e-com­merce store with a show­room in Four­ways, north of Joburg.

“Af­ter hav­ing two kids, I strug­gled to find suit­able fur­ni­ture for them. The items I wanted weren’t avail­able in my area, so I re­alised there was an op­por­tu­nity to start an on­line fur­ni­ture shop. Now, prospec­tive clients can search for prod­ucts, choose what they like and buy at the same time. This of­fers them the con­ve­nience of buy­ing qual­ity kids’ fur­ni­ture from the com­fort of their own homes. Moms all over the world are all about sav­ing time.”

“Our fur­ni­ture is mod­u­lar and highly adap­tive, so it re­mains with the fam­i­lies who buy it for many years. That is the dif­fer­ence be­tween us and big fur­ni­ture stores in the coun­try. We pride our­selves on our fur­ni­ture hav­ing a classic look and feel that will not fade with time or trends.

“O’lu Kids Fur­ni­ture is al­most a year old – we started op­er­at­ing in July 2016 – and we’ve al­ready achieved a lot. Our range now in­cludes cots, com­pactums, rock­ing chairs, beds, spe­cial linen and ac­ces­sories for in­fants and teenagers. We are a one-stop shop for all your chil­dren’s fur­ni­ture re­quire­ments. We’re also a home­grown com­pany. Our prod­ucts are made out of hard wood, which is pro­duced lo­cally, so it’s easy to main­tain. There are many other kids’ items that we plan to in­tro­duce, so the fu­ture looks very bright.”

“Since I am the sole owner of the busi­ness, time man­age­ment and cash flow are my chal­lenges – I wish I had a few more hours in a day! But I’ve learnt that time is a lim­ited com­mod­ity. It’s all about be­ing fo­cused and trust­ing in oth­ers in­stead of do­ing ev­ery­thing your­self. Bud­get­ing well is a con­stant learn­ing curve, but I make sure we man­age our fixed costs prop­erly, so that we’re never caught off-guard.”

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