Will an Assegai be coming your way?
THE DIRECT Marketing Association’s 2009 Assegai Awards, sponsored by the South African Post Office, are open for entries.
The awards recognise and reward excellence in multi-channel direct response marketing. Agencies, corporates, educational institutions and SMEs have until September 18 to submit entries. The awards will be announced on November 17.
This year’s theme, “Make it Work”, was developed by Greymatter and highlights direct marketing’s role in delivering campaigns that bring results.
“Above-the-line budgets are increasingly being diverted into below-the-line activities such as direct and activations,” says Brian Mdluli, chief executive of the Direct Marketing Association.
“Tough economic times call for great innovation and we have seen some brilliant direct campaigns over the past months that have worked exceptionally hard, making this year’s Assegai Awards very competitive and exciting.”
Go to assegaiawards.co.za for further information and to submit entries. Contact the Assegai Awards office on 011 894 2767 or e-mail email@example.com