Archie’s marriage to Veronica incites disgruntled reader to sell first issue for $38 837
DAVE Luebke’s Archie Comics first issue sold for $38 837 (about R313 000) when Dallas’ Heritage Auction Galleries offered it last we e k . He r i t a g e s p o ke s man Noah Fleisher said the buyer was a long-time Archie reader and collector who did not want to be identified.
“Betty is it. Not Veronica,” said Luebke, whose comic store has more than 1 million comics in stock. “This is serious.”
And, he said, 99 percent of his customers agree that perky, blonde Betty is the clear choice over shiny dark-haired Veronica in the seemingly neverending love triangle.
“It’s amazing how many stories they’ve got out of this over the years,” said Barry Sandoval, the director of operations of the comics division at Heritage.
The Archie Comics website shows Archie proposing to Veronica on bended knee on the cover of issue 600, which hit comic book stores on Wednesday. That begins a sixissue story arc that takes place in the future – when the perpetual high schoolers have graduated from college, says Victor Gorelick, the editor-in-chief of Archie Comics.
He said people all over the world are reacting to Archie’s choice and “mostly everyone feels bad for Betty”.
For those heartbroken by A rch i e ’s ch o i c e, G o re l i ck remains coy, advising: “I just tell them to stick with it. Read through it and you’ll see what happens. A lot happens.”
The Archie Comics website shows the proposal issue is followed by an issue with a cover featuring the couple at the altar, Veronica proclaiming “I do!” and Archie saying “Do I ever!” In the next issue, twins are on the way.
After the six-issue story arc, the gang would return to high school, Gorelick said.
Tom Michael, a teen comics collector of Wisconsin, has a feeling all might not be what it seems. “I have a feeling that the last issues will have him asking Betty to marry him,” he said.
S a n d ova l , who s a i d Luebke’s issue was in excellent condition, suspected Luebke’s reason for selling might have a bit more to do with the money than anger. Luebke concedes that the economic downturn was a factor, but he said his outrage on behalf of Betty is real. – Sapa-AP