Plas­tic horns sound­ing the right note in China

Weekend Argus (Saturday Edition) - - BUSINESS -

BEI­JING: Vu­vuze­las are prov­ing a gold mine for man­u­fac­tur­ers in China and are a hit with buy­ers in the Asian nation.

Sales of the bray­ing plas­tic horns both in China and other parts of the world have soared, with man­u­fac­tur­ers strug­gling to keep up with de­mand and sup­plies sell­ing out on some Chi­nese web­sites.

China’s state-run Global Times said nearly 90 per­cent of South Africa’s vu­vuze­las were pro­duced in China.

One com­pany, the Jiy­ing Plas­tic Prod­uct Cor­po­ra­tion, based in the east­ern prov­ince of Zhe­jiang, sold more than one mil­lion of the horns in the first four months of the year, mainly to South Africa, and the or­ders keep com­ing in.

“We plan to pro­duce 300 000 to 500 000 more through to the end of the World Cup,” Wu Yi­jun, the firm’s gen­eral man­ager, said.

The com­pany pro­duced 37 types of vu­vuzela, at a whole­sale price of about two yuan (R2.20) apiece, he said.

Chi­nese fans and mer­chants are also get­ting into the craze.

“Start­ing from May, we re­ceived do­mes­tic or­ders for about 150 000 vu­vuze­las. Be­fore that, all the vu­vuze­las we pro­duced were for ex­port,” Wu said.

“The World Cup frenzy has greatly driven our busi­ness, and we ex­pect rev­enue will jump more than 100 per­cent this year from a year ear­lier.”

Ac­cord­ing to Huicong Plas­tic, a Chi­nese web­site that pro­vides news on the plas­tics in­dus­try, man­u­fac­tur­ers in toy­mak­ing hub Cheng­hai in the south­ern prov­ince of Guang­dong have made “sev­eral mil­lion” vu­vuze­las.

Cheng­hai toy man­u­fac­tur­ers were quoted as say­ing that fac­to­ries were work­ing over­time to meet World Cup de­mand.

“We ex­pect that even af­ter the end of the World Cup, South Africa will still need vu­vuze­las, and other coun­tries will also add to vu­vuzela or­ders,” the re­port said.

Mean­while, vu­vuzela sales have been brisk on Taobao, the Chi­nese equiv­a­lent of eBay, with some mer­chants on the web­site sell­ing out of thou­sands of the trum­pets, at prices av­er­ag­ing about 20 yuan each. – Sapa-AFP

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