Jonas manager searches online for next big thing
NEW YORK: The manager behind the Backstreet Boys, ’NSync and the Jonas Brothers is looking online for his next pop act.
This week Johnny Wright began accepting video auditions worldwide from aspiring musicians, ages 16 to 30. The field will gradually be winnowed down through challenges and a boot camp. A final band will be chosen in June.
Wright’s search will be followed in the 21-episode web series On the Spot: Johnny Wright’s Quest for the Next Pop Sensation. It will be streamed by AT&T’s U-verse TV service and Cambio.com, the music site co-owned by the Jonas Group, AOL and MGX Labs.
Wright is recognisable not just from the acts he has managed but also from Sean “Diddy” Combs’s MTV show Making the Band and NBC’s Fame. He said he was often approached in public by people who give impromptu auditions, singing a song or rapping a few lines.
Auditions will run through to February 25. The series, which can be watched online and on cellphones, will begin in January. – Sapa-AP