It’s been a very tasty year, says head of cater­ing equip­ment auc­tion house

Weekend Argus (Saturday Edition) - - AUCTIONS -

WESTERN Cape Auc­tion­eers has com­pleted more than 80 auc­tions in 2010, with a few more to be held, says di­rec­tor Stef Olivier.

These have in­cluded sales of the as­sets of 107 restau­rants, in­clud­ing out­lets of well-known fran­chises such as the News Café, Dros, Spur and Wimpy, he says.

“The as­sets of sev­eral s uper mar­kets, but c her i e s, take­away out­lets and cof­fee shops have also gone un­der the ham­mer this year.”

Olivier says that through its weekly auc­tions, Western Cape Auc­tion­eers, a spe­cial­ist cater­ing equip­ment auc­tion- eer, has been able to pro­vide qual­ity cater­ing equip­ment, kitchen uten­sils and res­tau­rant fur­ni­ture on its auc­tion floor ev­ery week.

“This as­sists po­ten­tial and ex­ist­ing restau­ra­teurs to es­tab­lish or ex­pand their busi­nesses, and many come back ev­ery week to find more equip­ment,” he says.

To ac­com­mo­date the num­ber of peo­ple at­tend­ing its auc­tions, the 11-year-old fam­ily busi­ness this year es­tab­lished a ded­i­cated fur­ni­ture auc­tion house in Oka­vango Park, and ap­pointed a new fur­ni­ture auc­tion­eer.

Af­ter sign­ing a con­tract to auc­tion all the re­pos­sessed fur­ni­ture and ap­pli­ances of a large fi­nan­cial com­pany, the com­pany has held “mas­sive” fur­ni­ture auc­tions ev­ery Tues­day for the past three months. “Dur­ing this pe­riod we have at­tracted new clien­tele and have al­ready es­tab­lished new re­la­tion­ships,” says Olivier.

He says Western Cape Auc­tion­eers strives to make the auc­tion process easy and un­com­pli­cated. “We of­fer ad­vice on how to achieve good prod­ucts on auc­tions, and our staff mem­bers share their knowl­edge with buy­ers. Our aim is to en­sure that ev­ery per­son who at­tends our auc­tions has a good ex­pe­ri­ence.”

Olivier adds that the com­pany be­lieves there is some­thing to be learned from ev­ery client. “The com­pany slo­gan is ‘Our his­tory is the foot­print of our fu­ture’: we be­lieve in learn­ing from our past ex­pe­ri­ences, and build­ing the fu­ture on the val­ues of learn­ing, ed­u­cat­ing and teach­ing, and pro­vid­ing pro­fes­sional ad­vice and ser­vice.”

Western Cape Auc­tion­eers has some ex­cit­ing auc­tions lined up for 2011, start­ing with a large fur­ni­ture auc­tion on Jan­uary 11 and a cater­ing auc­tion on Jan­uary 13.

DRAW­CARD: Auc­tion­eer Stef Olivier of Wester n Cape Auc­tion­eers con­duct­ing one of the com­pany’s auc­tions, which on av­er­age at­tract be­tween 120 and 140 reg­is­tered bid­ders each week.

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