Online junk food predators
THE HEALTH of a new generation is being jeopardised by companies using the internet to get around a UK ban on junk food being advertised on children’s television, according to a report released this week.
Manufacturers of products that are too high in salt, sugar or fat to be advertised on TV are instead targeting children through websites, claim the British Heart Foundation and the Children’s Food Campaign.
The tactics of some companies include online adverts, social networking site links, cartoon characters, and games and apps, as well as free gifts or prizes to appeal to young people. – The Independent on Sunday