Elec­tron­ics sales keep shop tills jin­gling

Weekend Argus (Saturday Edition) - - NEWS - WENDYL MARTIN

GAM­ING con­soles and games, tablet com­put­ers and spice racks were among the most pop­u­lar gift choices this year, as mil­lions of shop­pers de­scended on four of Cape Town’s main shop­ping malls, all of which re­ported in­creased foot traf­fic and sales com­pared to last year.

Canal Walk recorded more than 2 mil­lion shop­pers be­tween De­cem­ber 1 and Christ­mas Eve, said Vanessa Herbst, PR man­ager for the com­plex. And al­though ex­act fig­ures were not yet avail­able, sales were look­ing pos­i­tive.

“The av­er­age shop­pers per day were 85 000 over the 24 days. We be­lieve that Canal Walk would be look­ing at ap­prox­i­mately 2.5m for the month. The busiest day of the month was Satur­day De­cem­ber 14, with 117 000 visi­tors,” she said.

Cavendish Square could not pro­vide ex­act in­for­ma­tion about De­cem­ber shop­ping and num­bers, but mar­ket­ing man­ager Tanja Ger­ber said they noted an in­creased foot count and spend for Novem­ber.

Elec­tron­ics were the gift of choice this year, ac­cord­ing to Ger­ber, who said the Dion Wired branch at the mall made “a cou­ple of mil­lion” in one day on De­cem­ber 12.

At their gift wrap­ping sta­tions, ev­ery sec­ond gift was elec­tronic gam­ing (both games and con­soles), or elec­tronic de­vices.

The num­ber of cars us­ing the mall sug­gested that De­cem­ber 23 was their busiest day so far. The busiest day the pre­vi­ous year was De­cem­ber 21.

The V&A Water­front was equally busy, and spokes­woman Carla White said they were see­ing about 110 000 peo­ple a day in De­cem­ber at the shop­ping cen­tre alone.

“Each year peo­ple vow to be pre­pared, but there is al­ways a last-minute rush. We are track­ing slightly ahead this year, with 24 mil­lion visi­tors for 2013, com­pared to 23 mil­lion in 2012,” she said.

The Water­front’s

new 6 500m2 Pick n Pay had been con­sis­tently busy since the be­gin­ning of De­cem­ber.

The north­ern sub­urbs also had in­creased shop­ping num­bers, with Tyger Val­ley record­ing 1.4 mil­lion cus­tomers from De­cem­ber 1 to Christ­mas Eve.

“This is up by a small per­cent­age from last year. Ten­ants have also seen an in­crease in turnover,” said Jo­han Mou­ton, the cen­tre’s gen­eral man­ager.

They noted a trend in fash­ion sales this year.

One of the top sell­ers was a spice rack from Woolworths for R150. He pre­dicted they would also see “mas­sive sales of fash­ion” this week, as re­tail­ers started their sales.

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