Warn­ing on Mzansi profit

Weekend Post (South Africa) - - Classifieds / Sport - Khany­iso Tsh­waku

It will be un­fair to ex­pect the Mzansi Su­per League to break even fi­nan­cially in its first year of op­er­a­tion, Cricket South Africa (CSA) com­mer­cial head Clive Ek­steen has said.

The much-awaited league starts next Fri­day and in a sports port­fo­lio com­mit­tee meet­ing two weeks ago CSA chief ex­ec­u­tive of­fi­cer Tha­bang Moroe said the as­so­ci­a­tion was ex­pect­ing to make losses of more than R600m over the next four years.

Moroe said the fore­cast losses did not in­clude the Mzansi Su­per League‚ but rather the fi­nan­cial paucity of in­com­ing tourists teams.

South Africa will be host­ing Pak­istan and Sri Lanka this sea­son – sides that don’t turn the broad­cast cash wheels like In­dia‚ Eng­land and Aus­tralia.

“The in­ten­tion is for the league to make money be­cause it’s a com­mer­cial league and there are com­mer­cial im­per­a­tives‚” Ek­steen said.

“Re­al­is­ti­cally‚ you’re not go­ing to have a league break even in its first year.”

He said CSA had a com­mer­cial part­ner that would be an­nounced some time next week while the tour­na­ment is set to have a broad­cast foot­print in In­dia‚ Aus­tralia and the United King­dom.

CSA an­nounced on Oc­to­ber 18 that Global Sports Com­merce would be the tour­na­ment’s of­fi­cial com­mer­cial and broad­cast part­ner for the next five years.

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