Melania, first lady of fashion
While many presidents’ wives devoted their time to good causes Mrs Trump seems more interested in her wardrobe
EVER since Donald Trump became president, Americans have been waiting to find out what kind of first lady his wife will be. And Melania Trump is finally giving them an answer. She might have got off to a bit of a bumpy start – with many wondering if she wanted the job at all – but eight months after her husband’s inauguration she seems to have found her niche at last.
Melania (47) has been treating the White House south portico, where famous guests are welcomed, like her own private catwalk.
While most of her predecessors threw their weight behind worthy causes – Michelle Obama championed healthy eating for kids and Laura Bush advocated literacy – Melania has chosen to walk a different path. She might lack the drive of a Michelle or a Laura but there’s one talent she’s been putting to good use: shopping.
And with each picture of her that hits the front pages the role she’s chosen for herself is coming further into focus. Based on the jaw-dropping array of highend couture she’s been showcasing it looks as if she has her heart set on becoming the first lady of fashion.
After Trump (71) won the election, several fashion designers, including Tom Ford, Marc Jacobs and Zac Posen, swore that hell would freeze over before they’d dress his wife.
But it seems the joke is on them – thanks to Trump’s millions Melania doesn’t have to rely on handouts.
“She can buy off the rack and it looks beautiful,” stylist Phillip Bloch says. “She knows her size and she knows what works on her. She luxuriates in minimal.”
And while she was holed up in the family apartment in Trump Tower in New York, waiting for her son, Barron (11), to finish the school year so they could move to Washington, DC, she clearly wasn’t twiddling her thumbs.
Insiders have reported she spent those months ordering clothes online and planning her fashion assault.
“Most days the lobby is brimming with wardrobe boxes delivered for Melania,” a source said at the time.
And the public is seeing the results of all her hard work.
Since her first foreign tour in May she’s been turning heads and now that she’s installed full-time in the White House almost every week is an extravaganza of fabulous fashion choices. And where designers didn’t want to have anything to do with her before, they’ve started singing a different tune.
“There’s a softening,” Bloch says. “Fashion people are fickle and fake. They’re starting to see she’s a beautiful woman who’s married to the president, and it’s an honour to dress her.”
The question of course is: will she want to work with them?
11 SEPTEMBER Sombre yet stylish in a black coat dress by Michael Kors as she joins the president at a White House memorial for those who lost their lives in the 2001 attacks on America. STYLE QUEEN 29 JUNE Welcoming South Korean president Moon Jae-in to the White House dressed in a rose pink peplum dress by Roland Mouret.