Nigerian blogger launches social network
NIGERIA - Love her or not, she’s one of Africa’s most famous news and gossip writers. Now she’s hoping to take on Facebook with her very own social network, which she says hit 50,000 sign-ups on the first day.
Linda Ikeji, a former model from Lagos, Nigeria, says her social network, LIS (Linda Ikeji Social) has something others lack: a one-stop shop for everything online. “About 30-40 million Nigerians are now online, and they go through so many sites,” Ikeji told CNN. “They go to Facebook for connecting with friends. They come to my blog to read the news. They buy and sell things and go to places like Nairaland where they exchange opinions.” Just six days in, the network has 86,000 followers. Within the next five years, Ikeji said she hopes to be the new Facebook. “Facebook is my competition,” said the businesswoman, who is famous for her tabloid reporting, which many have criticized for promoting gossip and lacking in credibility. Celebrities have said in the past that Ikeji makes up stories, while others have accused her of plagiarism. Apart from her controversial ways, she differs from Facebook in another major way, however. The plan is to pay people who gain a lot of followers on the site. “Once they have 50,000 followers on their page, we will automatically start monetizing it. That means we will put our client’s banners on the page and pay you a commission from what they pay us.” (CNN.COM)
US Democratic presidential nominee Hillary Clinton takes the stage at a campaign rally in Cleveland, Ohio. (Photo: REUTERS)