Swazi Mobile spreads to Nhlangano Company not here to compete with MTN
aving started operating less than four months ago, Swazi Mobile has made notable strides already in as far as bringing its services and products closer to the people.
Swazi Mobile which is the second mobile provider operating in the Kingdom after MTN yesterday opened its new service centre in Nhlangano. The new service centre is housed at the Swazi Building Society (SBS) building at the satellite bus rank near Nhlangano Mall. Opening its doors for the first time in the region, Swazi Mobile proved that it was what the people of the south have been yearning and longing for their services and products for a long time.
The company’s Chief Executive Officer Wandile Mtshali said as a company, they were pleased to spread their wings to the southern part of the Kingdom. He assured customers that the company would continue providing top shelf service and no one would ever regret being a subscriber of this fast growing mobile network. “Let me take this opportunity of to express our happiness for opening this branch here in Nhlangano. Customers, we invite you to come and experience the service we offer including products on offer,” said the CEO.
The CEO also invited those who still long to benefit from the company’s share offer programme to come forward as this programme would soon be expiring. “Our share offer programme is expiring at the end of November. People of this region can still make use of the three weeks left. Already, we have over 3 000 customers qualifying for shares and the number is likely to shoot up before the last day this programme expires which is the end of this month,” said Mtshali.
HThe company when it started operating in August this year, took everyone by storm, ending the monopoly which MTN has been enjoying for years. The opening of the new branch in Nhlangano follows those opened in Mbabane, Manzini and Ezulwini.
The CEO told this newspaper that the company was planning to open a number of other service centres across the Kingdom. “Our next stop is Simunye where we are preparing to open a service centre next week. We are looking to spread to even to areas such as Big-Bend, Buhleni and several other places. We are bringing our services to the people by penetrating all the country’s four regions,” said Mtshali.
Accompanying Mtshali during the opening of the centre included the company’s Brand and Communication Manager Macford Sibandze, Velile Malinga who is the company’s Human and Resources Manager as well as Julius Mdluli who is in charge of the Safety Department.
Swazi Mobile is in no way competing with MTN as it may sound or look to others when it was given by the regulator that it should be the second mobile network in the Kingdom.
Swazi Mobile Chief Executive Officer Wandile Mtshali said his company was not here to give MTN any competition but it was only doing business and offering its service without looking at what their ‘next door neighbour’ was doing. Mtshali had been drawn by this newspaper to comment on whether MTN was already feeling the pinch after it (Swazi Mobile) started operating a few months ago.
The CEO preferred to give a professional response as he did not want to sound like the company was now giving MTN a run for its money or it was The opening of Swazi Mobile service centre in Nhlangano has been received with joy with some of the people mentioning that it was clear that the company cared for customers. The new branch is housed at the Swaziland Building Society building near the satellite bus rank at Nhlangano Mall.
“It’s clear that Swazi Mobile is not only centred in the major cities. The company in its short stint it has started operating, it is penetrating the country with its quality service. It’s what we have been looking for all this time as one company if it has no competition, it does not bother itself, no matter how much people are complaining. MTN now is going to up its game if it wants to remain in the business. Swazi Mobile is indeed a vehicle taking us to 2022. Look at the impact it is making already within its four months it was born. I see much of its good work kin the next few years envied by the world.”
Musa Dlamini of Ngwabi: Zandile Magongo of Makhonza:
“Swazi Mobile is in the house and this you can feel without asking anyone. It is penetrating the Kingdom and one giving it (MTN) stiff competion.
“On that question, it’s a big no as we are here to complement each other. Who are we to compete with them (MTN). Ours is just to give the people a choice. It’s the people or customers who feel which service they prefer,” said Mtshali.
The CEO said even if a third or even a fourth mobile network could be opened in the Kingdom, Swazi Mobile would have no qualm but it would continue providing top quality service to its customers.
“That cannot be an issue if the regulator decides that another mobile network company can operate. We are going to continue doing what we are here for, that is satisfying our customers with quality service,” said Mtshali. who is a stranger would not be blamed mistaking that this company has been here for years when it has just started operating three or four months ago. It’s what is needed so that any other company offering similar service does not take customers for a ride. Now, how I wish even the Swaziland Electricity Company (SEC) also has a competitor. I recalled when we were young, the only company which was selling bread was SUB (Swaziland United Bakeries) and because it had no competitor, it was doing as it pleased. Look now what is happening, you get bread anywhere you like. So Swazi Mobile has come at a right time and we hope it is not going to change its gear. It has come up with affordable rates and one has a choice now which has been lacking all along as we had only one mobile network in the country.”
“That now we are going to roam when outside the country is good news. Swazi Mobile is making its impact felt and with its affordable charges, I see it having its clientele improving daily. It’s big up to Swazi Mobile and it should continue offering its quality service and reaching all corners of the coun-
Sipho Dlamini of Mathendele:
JOINING THE WINNING TEAM: Customers seen attended to employees.
Sibandze pictured with an employee at the new service centre.