PERPETUAL PLANET

National Geographic (Sweden) - - NEWS -

Rolex foun­der Hans Wils­dorf saw the world as a living la­bo­ra­to­ry, a sour­ce of ex­plo­ra­tion and in­spi­ra­tion.To­day, Rolex con­ti­nues his le­ga­cy through a jo­int ven­tu­re with long-ti­me part­ner Na­tio­nal Geo­grap­hic. On a re­cord-bre­a­king sci­en­ti­fic ex­pe­di­tion to Mount Everest, sci­en­tists suc­cess­ful­ly in­stal­led the Earth's hig­hest weat­her sta­tions and ob­tai­ned the hig­hest-ever ice co­re.The re­sul­ting da­ta will pro­vi­de new in­sights in­to li­fe-sustai­ning systems at ex­tre­me al­ti­tu­des, in­for­ming and in­spi­ring the so­lu­tions our planet needs. From the suc­cess­ful ascent of Everest in 1953 to this new en­de­a­vour, Rolex has sup­por­ted the mis­sion to sustain this incre­dib­le planet. Alo­ne we can go far. But on­ly to­get­her can we ma­ke the planet perpetual. Disco­ver mo­re on rolex.org

#Perpetual

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