Tourism Bureau now pre­par­ing for high-end Chi­nese tourist groups

The China Post - - LOCAL -

Reg­u­la­tions re­lated to cater­ing to high-end Chi­nese tourists will be an­nounced by Tai­wan’s Tourism Bureau next week so that tour agen­cies can fol­low and ap­ply to have more vis­i­tors from the other side of the Tai­wan Strait en­gage in luxury travel on the is­land, lo­cal me­dia re­ported yes­ter­day.

Tourism Bureau Deputy Direc­tor-Gen­eral Chang Shi-chung (

) told the Chi­nese-lan­guage United Evening News yes­ter­day that the bureau has re­cently com­pleted draft­ing of re­lated reg­u­la­tions that travel agen­cies need to fol­low if they wish to in­vite Chi­nese tourists to Tai­wan for a luxury group tour.

The reg­u­la­tions are sched­uled to be made public some­time next week for travel agen­cies to ap­ply.

Chang told the news­pa­per that Tai­wan is now tar­get­ing high-end Chi­nese tourists. Ac­cord­ing to es­ti­mates, high-end cus­tomers con­sti­tute only 1 per­cent of the 1.3 bil­lion Chi­nese pop­u­la­tion.

Most of th­ese po­ten­tial cus­tomers are CEOs of ma­jor com­pa­nies or re­tired peo­ple, he noted.

In the lat­est reg­u­la­tions that will soon be made public, the Tourism Bureau has stip­u­lated some ba­sic rules a travel agency needs to fol­low if it wishes to form a high-end group tour for po­ten­tial Chi­nese cus­tomers.

As noted in the rules, a travel agency needs to make sure that tour mem­bers will be stay­ing at five-star ho­tels for at least twothirds of their en­tire trip.

The reg­u­la­tions also stip­u­late that each meal a tour mem­ber eats dur­ing their Tai­wan tour should be worth at least NT$1,000 or more, the news­pa­per said.

The new plan also states that the tour bus a travel agency hires for luxury trips should have passed safety in­spec­tions within the last five years.

The news­pa­per quoted the Tai­wan Strait Tourism As­so­ci­a­tion as say­ing that many wealthy Chi­nese tourists are now think­ing of vis­it­ing Tai­wan.

Lee Chia-bin ( ) head of the Tai­wan Strait Tourism As­so­ci­a­tion’s Shang­hai branch, told the news­pa­per that a high-end tour group from Shang­hai is ar­rang­ing a Tai­wan trip later this month.

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