World­wide PC ship­ments decline 5.2% in Q1

The China Post - - TAIWAN BUSINESS -

World­wide PC ship­ments to­taled 71.7 mil­lion units in the first quar­ter of 2015, a 5.2 per­cent decline from the first quar­ter of 2014, ac­cord­ing to pre­lim­i­nary re­sults by Gart­ner, Inc.

“The PC in­dus­try re­ceived a boost in 2014 as many com­pa­nies re­placed their PCs due to the end of Win­dows XP sup­port, but that re­place­ment cy­cle faded in the first quar­ter of 2015,” said Mikako Kita­gawa, prin­ci­pal an­a­lyst at Gart­ner.

“How­ever, this decline is not nec­es­sar­ily a sign of slug­gish over­all PC sales in the long term. Mo­bile PCs, in­clud­ing note­books, hy­brid and Win­dows tablets, grew com­pared with a year ago.

The first-quar­ter re­sults sup­port our pro­jec­tion of a mod­er­ate decline of PC ship­ments in 2015, which will lead to a slow, con­sis­tent growth stage for the next five years, said Gart­ner.

“Desk- based PC ship­ments de­clined rapidly, with busi­ness desk-based PCs be­ing im­pacted the most. Mo­bile PCs are be­ing driven by a sep­a­rate un­der­ly­ing re­place­ment cy­cle, which led mo­bile growth in the first quar­ter. PC re­place­ments will be driven by thin and light note­books with tab- let func­tion­al­ity. Our early study sug­gests strong growth of hy­brid note­books, es­pe­cially in ma­ture mar­kets, in first quar­ter 2015.”

In­creased Ship­ments for

Len­ovo and HP

Len­ovo and HP were the only two ven­dors among the top five world­wide that ex­pe­ri­enced an in­crease in PC ship­ments in the first quar­ter of 2015.

Len­ovo ex­pe­ri­enced its strong­est growth in Europe, the Mid­dle East and Africa ( EMEA) and the U.S. It has be­come one of the top providers of hy­brid note­books, es­pe­cially its Yoga line in ma­ture mar­kets. HP per­formed mod­er­ately well in the first quar­ter, and it kept its top po­si­tion in the U.S. and EMEA. HP in­creased share in the U.S., but in EMEA the share delta from Len­ovo, the sec­ond­largest ven­dor in the re­gion, nar­rowed com­pared with fourth quar­ter in 2014.

For the first time in six quar­ters, Dell ex­pe­ri­enced a world­wide PC ship­ment decline com­pared with a year ago. Dell was one of the ven­dors that ben­e­fited from re­place­ment pur­chases due to the end of Win­dows XP sup­port in 2014, but sales slowed as the re­place­ment cy­cle faded, ac­cord-

ing to Gart­ner.

US PC Ship­ments To­tal 13.9

Mil­lion Units

In the U.S., PC ship­ments to­taled 13.9 mil­lion units in the first quar­ter of 2015, a 1.3 per­cent decline from the first quar­ter of 2014. This was the first ship­ment decline in the U.S. af­ter four con­sec­u­tive quar­ters of ship­ment growth in 2014.

“The first-quar­ter re­sults are not a sign doom for the U.S. mar­ket,” Kita­gawa said. “The big­gest rea­son for the decline of PC ship­ments in the U.S. was at­trib­uted to the desk­top mar­ket, which ex­pe­ri­enced a dou­ble-digit decline. This was pri­mar­ily due to the end of the Win­dows XP re­place­ment cy­cle. In con­trast, mo­bile PC ship­ments in the U.S. con­tin­ued to show year-over-year growth, and early re­sults show this seg­ment could have grown ap­prox­i­mately 10 per­cent in the first quar­ter of 2015.”

HP ex­tended its lead in the U.S. mar­ket, as it ac­counted for 26.1 per­cent of ship­ments. Len­ovo and Asus showed the strong­est growth among the top five ven­dors in the U.S., with ship­ment in­creases of 13.5 and 10.8 per­cent in the first quar­ter of 2015.

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