Acer reveals 2-in-1, convertible laptops ahead of school year
Taiwan’s Acer Inc. has released a full range of new devices, including 2-in-1 and convertible notebooks, to meet consumer demand during the back- toschool season in the United States.
At a global press conference held Thursday in New York, Acer unveiled two 2-in-1 notebooks, an 11- inch convertible laptop with a 360-degree hinge, three mainstream notebooks, a 15-inch Chromebook with 11.5 hours of battery life and two tablets.
The PC maker also launched a 34-inch curved gaming monitor and an LED projector with an intelligent ambient light sensor.
All of the new Windows-based notebooks, tablets and smartphones for the back- to- school season will be shipped with the Windows 8.1 operating system and supported by Acer for a free Windows 10 upgrade in the future, according to the company.
“We believe that asking questions leads to better products,” said Jason Chen, corporate president and chief executive of Acer.
“Because by doing so we will have a sound understanding of consumers and as a result, enable us to develop products and solutions that truly echo their needs,” Chen said in a news release.
As part of its new communication device business, Acer also showed a prototype of its new touch phone running on the company’s cloud-based “abPBX plus” telephony network, which Acer said makes the traditional office phone smarter.
With features such as instant messaging and real- time news and announcement relays, Acer said the new touch phone can boost office workers’ productivity and ensure that they never miss calls when they are away from their desks.
The Taiwanese computer maker posted a slim profit for 2014, ending three consecutive annual losses on an improved margin and cost cuts.
Under a new strategy called Build Your Own Cloud (BYOC), Acer is planning to increase the gross revenue of its cloud ap- plication business in 2015 by acquiring more corporate customers and increasing the payout rate for individual users.
Models of Acer Inc.’s latest Aspire E series notebooks are seen in this photo released by the Taiwan-based firm yesterday.