HSBC Kids Read – on Environmental Sustainability
Kids Read, a reading programme aiming to encourage primary school students to read for pleasure, is being run for the first time in Taipei City and New Taipei City this year where English language primary school teachers have been trained how to integrate Kids Read activities into their current curriculum. More than a thousand students in the six participating schools have now had the opportunity to read the very best children’s books in English.
Dozens of HSBC staff volunteers joined the project and led four Kids Read community events this year with fun and motivating story-telling activities. A recent event was organised in Guandu Nature Park on May 24 where games and activities were incorporated into the picture books The Very Hungry Caterpillar and Sharing a Shell. In addition to the numbers, days of the week, lives of different animals introduced in the books, kids learned the importance of sharing and increased their awareness of environmental protection. Parents who joined a workshop by the British Council trainer described the workshop as “inspirational” and expressed their intention to read English books more often with kids at home in the future.
With the donated books from HSBC and communicative teaching approaches demonstrated by the British Council, reading has become a far more pleasant experience for Dali Elementary School in Wanhua District and Fude Elementary School in Xinyi District, Taipei, both of them participating schools of the Kids Read project. “We expect to bring story-reading to a new level. We hope that book-sharing will not merely stimulate readers’ interest but also lead them to a new world through reading,” said a teacher in Fude.
Ruth Lee, Vice President of Corporate Sustainability, HSBC Bank ( Taiwan) Limited, stated, “HSBC focuses on education through investment of resources and employee volunteering. In addition to sponsoring the Kids Read programme, HSBC also engages our employees to be storytelling and on- site support volunteers in community events, helping parents and children to experience different approaches to English reading and enjoy the happiness from the interactive learning process.”
Since its launch in 2011, Kids Read, an award-winning programme, has reached over 50,000 children in government primary schools in more than 10 Middle Eastern and North African countries with an additional 15,000 children participating in community events with their parents. It is now moving to the Asia Pacific region with eight countries selected for roll-out.