Do­mes­tic food prod­ucts to be pro­moted in Seoul to boost exports

Daily Sabah (Turkey) - - Front Page -

AS PART of the Econ­omy Min­istry’s drive to pro­mote Turk­ish goods and prod­ucts abroad, the Aegean Ex­porters’ Unions is set to join the Food Week Korea in Seoul be­tween Oct. 25 and Oct. 28.

Un­der the gov­ern­ment’s “Brand­ing of Turk­ish Prod­ucts Abroad,” “Putting Across the Image of Turk­ish Goods” and “Turqual­ity sup­port” drives, Turk­ish food prod­ucts will be pre­sented at the event.

Five food as­so­ci­a­tions from the Aegean Ex­porters’ Unions will at­tend the fair, where a va­ri­ety of Turk­ish food prod­ucts, in­clud­ing dried figs, apri­cots, raisins, toma­toes olive oil, bay, thyme, sage, pasta and bul­gur, will be pro­moted.

Mean­while, recipes that can be pre­pared us­ing Turk­ish prod­ucts and may ap­peal to Far Eastern­ers will also be of­fered at the pro­gram.

The Turk­ish booth will also in­clude a food tast­ing pro- gram where fa­mous Turk­ish chef İbrahim Önen will pre­pare some pop­u­lar Turk­ish dishes.

Im­port sup­pli­ers, dis­trib­u­tors, public rep­re­sen­ta­tives, press mem­bers and the South Korean vis­i­tors were ex­pected to par­tic­i­pate in the tast­ing events which will be held twice a day dur­ing the fes­ti­val.

The pro­mo­tion ac­tiv­i­ties will be joined by the lead­ing ac­tors of the Turk­ish Os­car-nom­i­nated movie “Ayla,” which fo­cuses on the re­la­tions be­tween Turkey and South Korea through a dra­matic story.

The film tells the story of Sgt. Sü­ley­man Dil­bir­liği, a Turk­ish sol­dier who par­tic­i­pated in the Korean War, and a Korean girl who loses her fam­ily in the war.

With ac­tors Kim Seol and İs­mail Hancıoğlu par­tic­i­pat­ing in some public­ity events, the film will be pre­miered in Korea on Oct. 27.

Rıza Sey­yar, a board mem­ber of the Turk­ish Ex­porters’ As­sem­bly (TİM) and the chairman of the Aegean Fresh Fruit and Veg­etable Ex­porters’ As­so­ci­a­tion, said that they were ex­port­ing many food prod­ucts to South Korea, which they con­sider to be the most im­por­tant tar­get mar­ket after Ja­pan in the Far East.

Stress­ing that the South Kore­ans are in­ter­ested in Turk­ish prod­ucts, Sey­yar be­lieves exports will fur­ther in­crease.

“We are ex­pect­ing a lot from our tast­ing and pro­mo­tional ac­tiv­i­ties in South Korea. If we can well pro­mote our fla­vors, food prod­ucts, and qual­ity, we can sig­nif­i­cantly in­crease the ex­port vol­ume in this mar­ket.”

Turkey’s im­ports from South Korea stood at $6.4 bil­lion last year while it ex­ported goods worth $518 mil­lion to the coun­try. Canned prod­ucts, val­ued at $6 Mil­lion, ranked first in food exports to South Korea.

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