New York taps into tur­tle power

7 Days in Dubai - - GLOBAL NEWS -

Cowabunga, dudes! The Teenage Mu­tant Ninja Tur­tles are New York City’s of­fi­cial fam­ily am­bas­sadors for 2016. The city’s tourism agency, NYC & Com­pany, has an­nounced that the sewer-dwelling rep­tiles will star in ad­verts to en­cour­age fam­i­lies to ex­plore New York. Agency CEO Fred Dixon says the tur­tles are “the per­fect guides to help fam­i­lies dis­cover the vi­brancy and ex­cite­ment through­out the five bor­oughs”. The crime-fight­ing ninja tur­tles - Donatello, Michelan­gelo, Leonardo and Raphael - started out in comic books in the 1980s be­fore branch­ing out to TV and film. Their lat­est movie is set for re­lease in June. They suc­ceed Dora the Ex­plorer, who served as last year’s am­bas­sador.

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