Mall brings jobs boost
Centre part of MAF neighbourhood plan
A new community mall in Al Barsha has created more than 1,000 jobs, the firm behind the project has revealed.
My City Centre Al Barsha, which opened its doors yesterday, is part of developer Majid Al Futtaim’s long-term plan to invest Dhs38 billion in the UAE, including by building 10 new malls in the country within 10 years - creating more than 170,000 jobs in total.
The Dhs57 million mall, located in Barsha South, has been built to cater for 40,000 or so residents in the area, mainly living in the Barsha South and Arjaan neighbourhoods.
Kim McInnes, CEO of Majid Al Futtaim Properties’ Shopping Malls Business Unit, said: “We do extensive research to understand the needs of the community in which we operate and that insight gives us the chance – and we use it as the basis – for our development strategies and that underscores essentially why this mall and some of the other malls fit right into Majid Al Futtaim’s long-term strategy.
“Majid Al Futtaim is committed to developing these right sized malls in key neighbourhoods to make the daily shopping needs easy for nearby residents and profes- sionals. For over 20 years since we opened the doors of the iconic City Centre Deira, Majid Al Futtaim has been researching and developing destinations that meet a community’s needs.”
McInnes added: “We are proud that new malls, such as My City Centre Al Barsha, can create more than 1,000 direct and indirect job opportunities in the community.”
Maryam Ahli, the mall manager at Majid Al Futtaim, said that the mall has more than 20 shops. It has been designed to help residents in the area to do their daily grocery shopping, as well as leisure activities.
She said the mall also has a clinic, which has been built to provide more convenient medical assistance – in terms of location – to residents.
MAF says its 10-year plan will also see new cinemas, family entertainment centres, healthcare clinics, sought-after fashion brands and ‘innovative’ food and beverage concepts across the UAE.
FRESH: My City Centre Al Barsha is a community mall