RAK to build on Russian tourism

7 Days in Dubai - - BUSINESS -

Russian vis­i­tors are re­turn­ing to Ras Al Khaimah, with a 4.3 per cent in­crease in tourist num­bers recorded in the first eight months of this year com­pared with 2015. The Ras Al Khaimah Tourism De­vel­op­ment Au­thor­ity (RAKDA) has strate­gic part­ner­ships in place with a num­ber of tour op­er­a­tors and travel agen­cies in Rus­sia, in­clud­ing Co­ral, Natalie Tours and Space Travel driv­ing this year’s growth. Haitham Mat­tar, CEO of RAKDA, said: “Russian tourists have been loyal vis­i­tors to the des­ti­na­tion for over a decade and the im­por­tance of Russian vis­i­tors can be clearly seen by their av­er­age length of stay at 8.6 days, and room rev­enue which, at a growth of 10 per cent over the same pe­riod last year, sur­passes that of all other na­tion­al­i­ties. “Ras Al Khaimah’s abil­ity to con­tinue to at­tract vis­i­tors and achieve growth from the Russian mar­ket, in the face of the well­doc­u­mented dif­fi­cul­ties of the out­bound Russian travel in­dus­try over the past 12 months, is tes­ta­ment to our value for money propo­si­tion and of­fer­ing. “There is still a strong in­ter­est and need for year-round value for money des­ti­na­tions within a short flight time of Rus­sia, and we are work­ing closely with our travel agent and air­line part­ners, such as Qatar Air­ways, since it be­gan fly­ing to Ras Al Khaimah, Emi­rates Air­line, Air Ara­bia, and fly­dubai.” Ras Al Khaimah has also recorded a 214.6 per cent rise in vis­i­tor num­bers from Kaza­khstan between Jan­uary and Au­gust com­pared to the same pe­riod in 2015.

POP­U­LAR LO­CA­TION: Ral Al Khaimah

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