Modern and mod­est fash­ion

The beauty and bril­liance in Arab Fash­ion Week

7 Days in Dubai - - LIFE - glaiza@7days.ae

Aday af­ter Paris Fash­ion Week, fash­ion folks will turn their eyes on Dubai for the Huawei Arab Fash­ion Week this Thurs­day. Or­gan­ised by the Arab Fash­ion Coun­cil (AFC), the third edi­tion of the fash­ion shows (run­ning un­til Mon­day) will high­light ‘ready-cou­ture’ wear from re­gional de­sign­ers.

Mah­mood bin Karam Al Farsi, board mem­ber and me­dia ad­vi­sor to AFC, says most de­sign­ers are from pan-Arab to po­si­tion the re­gion as an im­por­tant fash­ion des­ti­na­tion. The pro­gramme also in­cludes tech­ni­cal and in­dus­try work­shops for stu­dents.

He said: “We are fo­cused on sup­port­ing and train­ing the abil­i­ties of our Ara­bic de­sign­ers. Arab Fash­ion Week is a great plat­form to show tal­ent, cul­ture and also give way for them to be part of other in­ter­na­tional fash­ion weeks.”

The SS17 line-up in­cludes haute cou­ture in­ter­na­tional de­sign­ers such as Cana­dian Rad Hourani, known for high-fash­ion gen­derneu­tral clothes, and Parisian Yacine Aouadi, whose celebrity clients in­clude Cate Blanchett and Rooney Mara.

Re­gional de­sign­ers in­clude Arwa Al Ameri from Saudi Ara­bia and Ni­co­las Chahin from Le­banon. Talk­ing about mod­est wear (abayas, mod­els in hi­jab) now on the main­stream, Mah­mood says: “We have a cul­ture and an iden­tity. We will not forego th­ese points and topics be­cause this is who we are. I can see there is an in­crease be­cause there is a plat­form for them now and there is cul­tural aware­ness.”

The Huawei Arab Fash­ion Week runs from Oc­to­ber 6-10 at The Mey­dan Ho­tel, Dubai

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