Mu­sic to the ears of shop­pers

7 Days in Dubai - - CELEBRITY FIX -

Ama­zon is launch­ing a paid stream­ing mu­sic ser­vice, the lat­est en­try in an in­creas­ingly crowded field. Ama­zon Mu­sic Un­lim­ited is be­ing po­si­tioned to com­pete against ex­ist­ing ser­vices such as Spo­tify and Ap­ple Mu­sic. It will cost $8 per month, or $80 a year, for mem­bers of Ama­zon’s $99-a-year Prime loy­alty pro­gramme. Non-Prime mem­bers will pay $10 a month, the same monthly fee charged by Spo­tify and Ap­ple Mu­sic. Own­ers of Ama­zon’s Echo smart speaker, mean­while, will be able to get the un­lim­ited mu­sic ser­vice on one de­vice for $4 per month. The steam­ing ser­vice is one more perk – like two-day free ship­ping and Ama­zon Video – that the Seat­tle-based com­pany hopes will at­tract peo­ple to its Prime pro­gramme and thus en­cour­age them to spend more on its flag­ship site. Ama­zon al­ready of­fers Ama­zon Prime Mu­sic for free to Prime mem­bers, but that in­cludes about two mil­lion songs, while the new ser­vice boasts a cat­a­logue of “tens of mil­lions”.

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