Roda Elite Club drives loy­alty

Business Traveller (Middle East) - - Lifestyle -

RODA HO­TELS HAS TEAMED up with Plan B So­lu­tions to launch the Elite Club loy­alty plat­form.

Mem­bers can down­load the Roda Elite Club app from App Store or Google Play and earn points in UAE prop­er­ties and 15 coun­tries re­gion­ally.

The fee is AED990 an­nu­ally, which can soon be re­couped as you re­ceive a com­pli­men­tary stay, on­go­ing F&B dis­counts (50 per cent for one card­holder/one guest; 33 per cent for card­holder and two guests; 25 per cent for card­holder and three guests etc), 20 per cent off room rates and spa treat­ments, and 4pm late check-outs; one point is earned for ev­ery dirham spent lo­cally and one point for ev­ery dol­lar spent in­ter­na­tion­ally.

In fu­ture Roda, which is tar­get­ing 10,000 mem­bers in the first year, aims to de­velop co-branded op­por­tu­ni­ties with air­lines and other travel part­ners.

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