Cannes Lions 2015: Coca-Cola’s Wendy Clark ap­pointed Cre­ative Ef­fec­tive­ness jury pres­i­dent

Campaign Middle East - - NEWS -

Lions Fes­ti­vals have an­nounced that Wendy Clark, pres­i­dent of sparkling brands and strate­gic mar­ket­ing, Coca-Cola North Amer­ica, will chair the Cre­ative Ef­fec­tive­ness jury at the Cannes Lions In­ter­na­tional Fes­ti­val of Cre­ativ­ity 2015. This is the first time the jury for this cat­e­gory will be led by a client rep­re­sen­ta­tive.

The Cre­ative Ef­fec­tive­ness Lions were in­tro­duced in 2011. Clark was also among speak­ers at the 2014 Cannes Lions.

In another first, or­gan­is­ers have an­nounced that short­listed and win­ning work from the past three years of Cannes Lions are now el­i­gi­ble for en­try in the Cre­ative Ef­fec­tive­ness Lions. Un­til last year, only en­tries from the pre­ced­ing year’s awards were ad­mis­si­ble.

En­tries to the 2015 Cre­ative Ef­fec­tive­ness Lions are now open and will close 6 March 2015.

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