YOU HAD TO BE THERE
DNATA TRAVEL SAYS I T’S TI ME FOR A VIRTUAL REALITY CHECK.
In the Middle East, everyone is talking about the VR craze, as they are all over the world. And as it gets better and more real every time, some say it could replace actual travelling one day. But no technology could ever beat the feeling of actually being there. And that’s what Emirates Group’s Dnata Travel wanted to tackle. Also, let’s be honest: VR may be one of the greatest technologies of our time, but it is impossible not to look silly while wearing one of the headsets. The creative agency is TBWA\Raad, the production house is Good People and the director is Ali Ali.