Med­push signs EMM af­fil­i­a­tion

Campaign Middle East - - NEWS -

Dubai-based me­dia con­sul­tancy and au­dit­ing firm Med­push has signed an af­fil­i­a­tion agree­ment with EMM In­ter­na­tional, a UK-based me­dia au­dit­ing and man­age­ment con­sul­tancy firm, to rep­re­sent it in the MENA re­gion.

The agree­ment aims to ex­pand the geo­graph­i­cal cov­er­age of EMM In­ter­na­tional and en­ables Med­push to have ac­cess to in­ter­na­tional bench­marks and best prac­tices in me­dia au­dit­ing and con­sul­tancy.

“We are very pleased with this agree­ment, which comes as part of our ex­pan­sion plan. It will also help us to of­fer bet­ter ser­vices for global clients across the MENA re­gion,” said Stephen White, chair­man of EMM In­ter­na­tional”.

The af­fil­i­a­tion agree­ment comes six months af­ter the of­fi­cial launch of Med­push, which was founded by ex-Mind­share CEO Samir Ay­oub. It has man­aged to se­cure a port­fo­lio of ten clients across var­i­ous cat­e­gories.

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