New mobile application aims to increase f&b Spending across region
A Dubai based startup application– Weytr, that allows users to place their order without speaking to staff members, and have it then delivered directly to them, is set to launch early this year.
The mobile application aims to cut down the time staff spends on each guests by 61% and increase the average order value by up to 23%.
“It’s a bit strange that I can have a private limo driver pick me up from any location in two minutes, but my phone can’t get me a Pepsi. We aim to change that,” says founder and CEO Weytr Petter Amlie.
Weytr uses the phone’s GPS to detect dining venues close to the users geographical location. Once the user has chosen a venue, they are able to view the menu of the particular location and place their order before making their way to the venue.
Once they arrive, the dining venue will have already received the order, which cuts down the service time spent on the guest.
“For a guest sunbathing at a resort, the average time from deciding to place an order, is 38 minutes. Getting the attention of the staff is the main hurdle, and it can be a frustrating experience, ” Petter Amlie said.
“This is not because the staff is poorly trained – hotels in Dubai have world class training programs – but simply a result of these resorts covering large areas. If a customer stays for two hours, and waits 40 minutes for service, you’ve lost 33% of that customer’s time, and you will never get it back,” he added.
The time saved may also result in the user ordering more that they usually would within the same period of time which benefits both sides, the founder claims.
Weytr is expected to launch in the first quarter of 2018.