AMAR LALVANI

HotelNews Middle East - - Event Preview -

WHAT DO YOU FORE­CAST WILL BE THE BIG­GEST DIS­RUP­TOR TO THE HOS­PI­TAL­ITY IN­DUS­TRY IN 2018, AND WHY?

The con­tin­ued rise of AIRBNB and al­ter­nate ac­com­mo­da­tions. The ho­tel busi­ness needs to wake up to the fact that the next gen­er­a­tion’s de­fault op­tion is AIRBNB. As they be­come the de­mo­graphic with spend­ing power this will have a pro­found ef­fect. Ho­tel com­pa­nies need to dif­fer­en­ti­ate their of­fer­ings fur­ther and think more deeply about cre­ativ­ity and com­mu­nity to en­sure rel­e­vance in the new land­scape.

WHAT SHOULD HO­TEL IN­VESTORS BE DO­ING TO GET AHEAD OF THESE NEW TRENDS AND TECH­NOLO­GIES TO EN­SURE THEY IN­VEST IN THE RIGHT AR­EAS?

Make sure they un­der­stand dis­tri­bu­tion and have real strate­gies rel­a­tive to chan­nel

Amar Lalvani, CEO and man­ag­ing part­ner, Stan­dard In­ter­na­tional, the par­ent com­pany of Stan­dard Ho­tels, CEO of Bunkhouse Group and CEO of One Night gives Ho­tel News Mid­dle East an ex­clu­sive in­sight into what to ex­pect from Ara­bian Ho­tel In­vest­ment Con­fer­ence (AHIC). Lalvani is speak­ing at AHIC which is be­ing held on 17-19 April 2018 at the AHIC Vil­lage, Wal­dorf As­to­ria, Ras Al Khaimah. He is speak­ing on the topic “Tap­ping into the Mil­len­nial Mind­set and Why in­vestors need to broaden their think­ing"

man­age­ment. Where and how they are get­ting cus­tomers and the cost of ac­qui­si­tion. The short­en­ing of book­ing win­dows and the move to mo­bile.

ARE HO­TEL OP­ER­A­TORS DO­ING ENOUGH TO CHAL­LENGE THE STATUS QUO / RE­FRESH THEIR BUSI­NESS MOD­ELS?

Not even close.

WHAT SKILLS WILL A HO­TEL IN­DUS­TRY CEO NEED TO SUC­CEED IN 2018?

Stop think­ing like a ho­tel com­pany CEO. It’s a very in­su­lar in­dus­try with in­su­lar think­ing. Think more cre­atively and move more quickly. Watch other sec­tors. Al­ter­na­tive ac­com­mo­da­tions, shared of­fice, ride shar­ing. Un­der­stand how the next gen­er­a­tion lives, stays and plays in or­der not to be­come a di­nosaur.

WHAT CAN AHIC DEL­E­GATES EX­PECT TO LEARN FROM YOU DUR­ING YOUR SES­SION AT AHIC 2018?

The im­por­tance of cul­ture and com­mu­nity paired with tech­nol­ogy in­no­va­tion.

WHAT ARE THE KEY TRENDS/ IS­SUES/CHAL­LENGES IM­PACT­ING THE HOS­PI­TAL­ITY IN­VEST­MENT IN­DUS­TRY THAT YOU EX­PECT TO BE DE­BATED AT AHIC 2018?

We are go­ing to be talk­ing about: • Geopo­lit­i­cal im­pact on travel - The Trump

ef­fect • Al­ter­na­tive ac­com­mo­da­tions - The AIRBNB

ef­fect • Im­pacts of OTAS - The Ex­pe­dia ef­fect • The im­pact of tech­nol­ogy and mo­biles - The

Uber ef­fect • Changes in cus­tomer de­sires and wants The mil­len­nial ef­fect

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