COF­FEE PLANET TO BREW UP SUC­CESS IN UK AND SAUDI ARA­BIA

Ho­tel News Mid­dle East caught up Cof­fee Planet man­ag­ing di­rec­tor Robert Jones to hear about the group’s con­tin­ued suc­cess in the re­gion

HotelNews Middle East - - In Profile -

UAE firm Cof­fee Planet is buck­ing the in­ter­na­tional trend and ex­pand­ing into the UK mar­ket.

Robert Jones, man­ag­ing di­rec­tor Cof­fee Planet, made the an­nounce­ment in an ex­clu­sive one-to-one in­ter­view with Cater­ing News Mid­dle at Gul­food 2018.

“We will soon be open­ing our first store in the UK in the next few months, that will be the ba­sis of a café re­tail op­er­a­tion in the UK as well as a model for fran­chise in the mar­ket,” he said, but his plans for global dom­i­na­tion do not stop there though.

“Our fran­chis­ing con­tin­ues through­out the re­gion, we will have a new fran­chise part­ner in Saudi Ara­bia, so we will be open­ing 70 lo­ca­tions in the next 5-10 years through­out the King­dom.”

It’s clear from speak­ing to Jones that the fu­ture is bright for Cof­fee Planet – who formed in the UAE in 2005.

“We have got a lot go­ing on. A lot of ef­fort went into last year, we had a lot of con­sol­i­da­tion, we signed a lot of se­ri­ous con­tracts in the last quar­ter of 2017 as well as Jan­uary this year,” he said.

“We have our work cut out in 2018, in the lo­cal mar­ket as well as with re­gional con­tracts – which is fan­tas­tic.”

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