Forth­com­ing events

Khaleej Times - - THE REAL TASTE OF ITALY -

taste of Abu Dhabi Fes­ti­val 2017 Novem­ber 9 to 11, 2017

With over 30,000 visi­tors ex­pected, Taste of Abu Dhabi Fes­ti­val is back with its 4th edi­tion. The Fes­ti­val is a unique event which brings to­gether ex­clu­sive restau­rants, world-class chefs, cook­ing classes and a se­ries of in­no­va­tive and in­ter­ac­tive demon­stra­tions. This year, the Ital­ian Trade Agency will ded­i­cate more than 600 square me­tres to Ital­ian prod­ucts and in­gre­di­ents, or­gan­is­ing busi­ness meet­ings and ed­u­ca­tional ac­tiv­i­ties and host­ing two restau­rants and a cook­ing theatre with Miche­lin-starred chefs and food ar­ti­sans. There will also be free en­ter­tain­ment and culi­nary demon­stra­tions with tra­di­tional fresh pasta mak­ers and ac­ro­batic pizza chefs.

The Lulu Group Pro­mo­tion Novem­ber 20 to 26, 2017

The se­cond ini­tia­tive is a se­ries of pro­mo­tional ac­tiv­i­ties at ma­jor LuLu Su­per­mar­kets in the Gulf re­gion, set dur­ing the ‘Week of the Ital­ian Cui­sine in the World’. Ital­ian food prod­ucts will be show­cased in-store with the aim of in­creas­ing LuLu’s cus­tomer aware­ness and im­prov­ing the pen­e­tra­tion of Italy’s food brands and prod­ucts through­out this re­gion and mar­ket. ITA will also work towards ed­u­cat­ing con­sumers on the im­por­tance of qual­ity as­sur­ance marks, such as the PDO/PGI cer­ti­fi­ca­tions. This ini­tia­tive is the first part­ner­ship of its kind, and will hope­fully set the stan­dard for fu­ture sim­i­lar col­lab­o­ra­tions in the re­gion.

Se­cond Week of the Ital­ian Cui­sine in the World Novem­ber 20 to 26, 2017

Now in its se­cond edi­tion, the Week of the Ital­ian Cui­sine in the World brings to­gether dozens of Miche­lin-starred chefs and culi­nary ex­perts, from the best Ital­ian restau­rants in Dubai and Abu Dhabi. The event is part of The Ex­tra­or­di­nary Ital­ian Taste, a world­wide ini­tia­tive en­dorsed by the Ital­ian Gov­ern­ment to pro­mote au­then­tic Ital­ian food prod­ucts.

gul­food 2018 Fe­bru­ary 18 to 22, 2018

Join­ing one of the big­gest in­ter­na­tional plat­forms ded­i­cated to the food and hospitality sec­tor, Italy will show­case its au­then­tic range of prod­ucts and ex­per­tise at the an­nual Gul­food 2018. The coun­try will be among 5,000-plus ex­hibitors at the event, which sees at­ten­dance from lo­cal, re­gional and in­ter­na­tional visi­tors from all over the world in­ter­ested in net­work­ing and busi­ness op­por­tu­ni­ties.

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