Bin Qu­raya Rental re­ceives de­liv­ery of Ge­nie boom lifts

LogisticsNews Middle East - - SUPPLIER NEWS -

Saudi Ara­bian heavy equip­ment rental com­pany, Bin Qu­raya, a com­pany mem­ber of the Bin Qu­raya Group, in­vested in 10 40m Ge­nie Xtra Ca­pac­ity (XC) boom lifts, to seek the right ac­cess so­lu­tion to sup­port the needs of petrol project spe­cial­ist cus­tomer, Aramco.

The ma­chines were sup­plied by Saudi Ara­bi­an­based au­tho­rised Ge­nie Dis­trib­u­tors, Mid­dle East De­vel­op­ment Co. (Medco).

For Aramco’s steel erec­tors, elec­tri­cians, welders, pipe and mill­wright fit­ters, whose work in­volves the use of heavy tools and ma­te­ri­als, these heav­ier ca­pac­ity ma­chines will pro­vide the abil­ity to work more ef­fi­ciently and pro­duc­tively. All the 10 SX-125 XC booms were de­liv­ered this Jan­uary.

Ha­mad Bin Qu­raya said: “When we in­vest, we are look­ing for equip­ment with an ex­cel­lent rep­u­ta­tion in the mar­ket backed by a lo­cal dis­trib­u­tor that un­der­stands our needs, that we can con­sider as a true busi­ness part­ner. With Ge­nie and Medco, we have both. In ad­di­tion to the re­li­a­bil­ity and qual­ity that these prod­ucts are known for, Medco has a great track record for its holis­tic vi­sion of af­ter-sales ser­vice.”

Ge­nie Xtra Ca­pac­ity booms are de­signed to work in ap­pli­ca­tions that re­quire higher ca­pac­i­ties. Like all mod­els of the Ge­nie XC fam­ily, the Ge­nie SX-125 XC boom fea­tures a dual en­ve­lope de­sign of­fer­ing an un­re­stricted plat­form ca­pac­ity of 300kg and a re­stricted ca­pac­ity of 454kg.

Gary Cooke, Ge­nie re­gional sales man­ager, Terex AWP, for the Mid­dle East at Terex Equip­ment Mid­dle East, said: “Of­fer­ing a third more ca­pac­ity than stan­dard, our XC booms com­bine the lat­est new gen­er­a­tion tech­nolo­gies to raise more peo­ple, more tools and more ma­te­ri­als to in­crease pro­duc­tiv­ity, and make work in ap­pli­ca­tions that re­quire higher ca­pac­i­ties faster and eas­ier.

“Even though Bin Qu­raya’s Ge­nie SX-125 XC booms are painted or­ange, which is the com­pany’s cor­po­rate colour, they are still Ge­nie blue at heart! This im­plies that they are en­gi­neered to sup­port our cus­tomers’ busi­ness by keep­ing their cost of own­er­ship low, which is ex­actly what for­ward­look­ing com­pa­nies like Bin Qu­raya are look­ing for.”

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