In­spired by fam­ily

Padrón’s Dá­maso line—the brand’s first new line in seven years—is a de­par­ture from the norm, yet the new cigars still draw in­spi­ra­tion from the founder’s fam­ily

Virtuozity - - BRAND -

Padrón Cigars, the Mi­ami-based fine cigar spe­cial­ist, made head­lines over the sum­mer with the re­lease of its new Dá­maso line—the brand’s first new line in seven years. It’s a brand new reg­u­lar pro­duc­tion line to go along with the likes of the most re­cent Fam­ily Re­serve line, as well as the Padrón Se­ries and 1964 An­niver­sary lines.

The new se­ries was launched at the IPCPR Con­ven­tion in the US in July, and the brand ex­pects to be­gin ship­ping by Septem­ber. There are four cigars in the line—the No.17, No.15, No.8 and No.12. The No.17 is, as you’d guess, the big­gest, a Churchill with a length of seven inches and ring gauge of 50. The No.15, mean­while, is a Toro that sits at six inches long with a ring gauge of 52, and the Corona No.8 is 5.5 inches long with a ring gauge of 46. The No.12, a Ro­busto, is the pocket rocket of the bunch—five inches long with a fat gauge of 50.

In­ter­est­ingly, the num­bers cor­re­spond to age of each of com­pany founder José

Padrón’s grand­chil­dren. And the name it­self is in­spired by the fam­ily.

“This cigar was named for my grand­fa­ther Dá­maso, who was the first Padrón to ar­rive in Cuba some­time in the late 1800s from the Ca­nary Is­lands. In Cuba, we called them peo­ple from ‘the Isleños’. They were se­ri­ous peo­ple who kept their word,” Padrón ex­plained at the launch of the new line.

“Isleños tended to work in farm­ing, and in this tra­di­tion my grand­fa­ther rented a small piece of land in Pi­nar del Rio and started grow­ing to­bacco. Dá­maso was an hon­est, de­cent man and a hard worker. He taught us to hon­our our word and be hum­ble. These are lessons that have stayed with me through­out my life. I have tried to pass them onto my chil­dren. It means a lot to me that we are mak­ing this cigar in hon­our of my grand­fa­ther. He gave us life, a fam­ily, and our start in this in­dus­try. I hope he’s some­where look­ing down and feel­ing proud of the com­pany we have built. I’d like to think Dá­maso would be hon­oured that we are con­tin­u­ing his legacy. He would be proud that cigars bear­ing his name are sold around the world.”

Padrón is usu­ally fa­mous for sharply box-pressed Nicaraguan puros, how­ever the new line is some­thing else en­tirely. It’s got a Con­necti­cut seed wrap­per from an undis­closed coun­try—a first for the brand, ac­cord­ing to in­dus­try in­sid­ers— and Nicaraguan binder and filler leaves. The new line will be rolled in a fac­tory next to the brand’s main fac­tory in Esteli, Nicaragua.

In terms of flavour, the idea be­hind the Dá­maso line was to make a milder cigar that still had clas­sic Padrón char­ac­ter­is­tics.

“It has to taste like to­bacco, it has to have flavour,” ex­plained Jorge Padrón, pres­i­dent of the com­pany and son of José Padrón.

Prices for the new line had not been re­leased at the time of writ­ing, and no pro­duc­tion tar­gets have been set for the Dá­maso line.

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